Innovaciones

🤖 In 2023, McKinsey and Skift Research highlight the travel industry as a key beneficiary of autonomous AI, which executes tasks like booking flights. Unlike generative AI, it transforms from reactive tools to proactive collaborators. A U.S. survey shows 30% of users will use AI for trip planning by 2025, up from 13%. Travelers value AI for inspiration (72%) and bookings (60%). Challenges include outdated infrastructure and data silos. Autonomous AI will redefine travel operations.

📈 Beroni anticipa para 2025 un crecimiento de casi 45% y un aumento del empleo del 40%, impulsado por la expansión del turismo de negocios y el segmento sénior. La compañía ha guiado a más de 170 agencias en el Kit Digital, adquirido Diurnus, y lanzado innovaciones como EugynIA y M.A.R.C.O. El alza en costos de alojamiento y transporte ha frenado el crecimiento del sector, pero intensificó la demanda tecnológica, beneficiando a Beroni.

📊 Durante el Black Friday, hoteles enfrentan alta demanda y deben optimizar su estrategia de marketing. Integrar WhatsApp, con un 99% de apertura y 20 veces más conversiones que SMS, es crucial. Se recomienda un stack tecnológico con WhatsApp, un motor de reservas móvil, un PMS integrado y herramientas de automatización como AskFlow Agents para mejorar la conversión y gestión de clientes, asegurando eficiencia operativa y personalización en interacciones con huéspedes.

💻 In a global survey of 1,400 short-term rental hosts, 25th November in Chicago, PriceLabs revealed that AI isn't saving time for hosts, who still spend 8.3 hours weekly managing properties. Only 14% find AI helpful, with 47% overwhelmed. Administrative tasks and property setup consume time for 76% and 72% of hosts, respectively. Despite frustrations with platform visibility, 98% still use Airbnb. Direct bookings are a priority for 90% planning to invest in their websites.

📊 Predictive recruitment leverages AI and historical data to enhance hiring processes by analyzing patterns and trends, offering a more precise and objective approach compared to traditional methods. This technology reduces hiring time, improves quality, decreases turnover, and optimizes costs by eliminating biases and predicting candidate performance. Tools like ATS and People Analytics play vital roles. Ethical considerations include data protection, algorithm transparency, and balancing automation with human judgment.

🏋️ El turismo de bienestar, impulsado por redes sociales y hábitos saludables, destaca en el sector hotelero. Plataformas como Telegim.tv ofrecen videoclases de yoga y HIIT, accesibles desde dispositivos personales, revolucionando el fitness en hoteles. José González, CEO de Telegim.tv, enfatiza facilitar a hoteles satisfacer esta demanda. Este modelo digital promueve el bienestar, ampliando opciones de ocio y fidelizando clientes al permitirles continuar sus rutinas de ejercicio sin horarios rígidos.

📈 La Inteligencia de Negocio (BI) surgió en 1958 con Hans Peter Luhn, y se modernizó en 1989 gracias a Howard Dresner. BI usa análisis de datos para tomar decisiones empresariales, reduciendo riesgos y optimizando recursos. Permite predecir tendencias con Big Data e IA y mejora la eficiencia operativa y competitiva. A través de soluciones ERP avanzadas, BI integra datos estratégicos, ayudando a comprender escenarios futuros y maximizar resultados empresariales.

📰 San Diego, CA — November 2025: Cloudbeds partners with Klaviyo, integrating their property management system (PMS) with a B2C CRM to enhance hotel marketing through data-driven, personalized guest experiences. This collaboration simplifies operations and automates communications without additional setup fees. Founded in 2012, Cloudbeds operates in 150 countries, recognized by Hotel Tech Report and World Travel Awards. This integration empowers hotels to optimize guest interactions, increasing direct bookings and fostering guest loyalty.

🚀 Emirates, from 2027, will manage maintenance of Trent 900 engines on its Airbus A380 fleet in a new facility. A TotalCare agreement with Rolls-Royce will extend until 2040. Emirates, led by Ahmed Safa, aims to operate its 116 A380s until 2040. Rolls-Royce's Paul Keenan highlights global MRO capacity growth by 2030. The plan includes advanced technologies in the maintenance center, ensuring longevity for the A380s.

🏨 Garden Hotel Group will allocate €30 million to its 2026-2028 Strategic Investment Plan. Key areas include modernizing facilities, enhancing customer experience, and promoting regenerative tourism. The plan covers hotels in mature tourist areas and emerging destinations, focusing on the archipelagos, Andalucía, and Comunidad Valenciana. Key investments include solar panels, energy-efficient systems, digital guest experiences, and inclusive design. The initiative aligns with the group's generational transition and rebranding efforts.