Aperturas de hoteles

🍴 In February 2026, deLuna Hotels opened its fifth establishment, Boutique Hotel Luna Triunfo Granada. The hotel highlights breakfast as a strategic experience, enhancing guest satisfaction and online reputation. The trend shifts from buffet to personalized dining, balancing cost with quality. Guests prefer sustainability and health-focused options. Technology and personalization are vital for future breakfast experiences, with a focus on local and external clientele engagement. The Alianza Hotelera prioritizes breakfast audits, highlighting differentiation potential.

🏨 Hyatt Hotels Corporation reached 148,000 rooms in 2025 under management or franchise, a 7% increase from 2024. The company reported $52 million losses and an adjusted EBITDA of €976 million. In Q4 2025, they opened 8,253 rooms, including Park Hyatt Cabo del Sol. U.S. agreements rose by 30%, and Asia Pacific projects increased by 7%. Sales of three hotels totaled $140 million. Debt is $4.3 billion, with liquidity at $2.3 billion. RevPAR rose 8.3% in Q4 2025.

📈 Grupo Ibersol closed 2025 with a revenue of €38.5 million, marking a 21.5% increase from 2024 and exceeding initial forecasts by 11.6%. The expansion includes the first urban hotel in Vienna, Austria. The company employs 165 staff, increasing to 500-600 in peak seasons. Plans for 2026 include a new hotel on the Spanish coast. Key hotels like Almuñécar Beach and Sorra d’Or lead in revenue. The group has over 60 years of experience in hotel management.

🏨 Minor Hotels, on February 12, 2026, signs a management deal with MK Group to operate two Adriatic resorts in Slovenia and Croatia, reopening in March. In Portorož, the Hotel Palace Portorož with 183 rooms will join the Minor Reserve Collection in 2027. Savudrija's Adriatic Istria Resort with 186 rooms will become Anantara Adriatic Istria Resort. MK Group owns both properties, boosting its regional presence. These resorts enhance Minor Hotels' luxury market expansion in Europe.

🏖 Hyatt Hotels Corporation and RLH Properties opened Alila Mayakoba in Riviera Maya, Mexico. Covering 24 hectares, the luxury resort features 182 rooms, suites, and villas, 40% of which are suites, and includes six dining venues and a spa. The architecture emphasizes natural integration using Yucatán materials. The resort offers wellness activities based on Mayan traditions. This project marks Alila's debut in Latin America and coincides with Mayakoba's 20th anniversary.

📍 Rafa Nadal, during a partners' meeting at the Rafa Nadal Academy in Manacor, Mallorca, shares excitement over the progress of ZEL, a hotel brand launched with Meliá Hotels International. In 2026, ZEL will open 10 new hotels. Meliá's CEO, Gabriel Escarrer, emphasizes ZEL's growth in the lifestyle segment, promoting hospitality, active well-being, and Mediterranean spirit. The project is founded on authenticity, shared values, and vision.

🏨 Santa Eulària des Riu, Ibiza, January 29, 2026. The historic S’Argamassa Palace rebrands as S’Argamassa Boutique Hotel, emphasizing personalized service and tranquility, with just 25 suites, two minutes from the beach. The hotel now offers wellness programs, local Mediterranean breakfasts, and peaceful cocktail afternoons. It accommodates boutique meetings and weddings, prioritizing direct reservations from Germany, the UK, the Netherlands, and Switzerland, highlighting sustainability by reducing plastics and promoting local products.

🏨 Sol Daurella, presidenta de Coca-Cola Europacific Partners, adquirió el edificio de Correos en Bilbao, ubicado en la Alameda de Urquijo 19, para convertirlo en un hotel. La subasta pública, realizada en septiembre, comenzó en 13,5 millones de euros. La venta se formalizó el 18 de diciembre. Correos permanecerá allí hasta finales de 2026. El inmueble, de 5.800 m², tiene protección ‘Especial B’. Bilbao ha visto un aumento de hoteles, llegando a casi 90 desde 2010.

🏨 Radisson Hotel Group is expanding in Spain with new openings in Barcelona, Tarifa, and Madrid. By 2028, Radisson Collection Madrid will open, while the Radisson Oriente Hotel in Barcelona will launch in late 2026. Collaborations include Blau Hoteles, adding 156 rooms in Las Caldas, and Q Hoteles for a 105-room hotel in Tarifa by 2026. Radisson RED Malaga, set for 2027, will offer 102 rooms. The group now operates 16 hotels with about 2,900 rooms in Spain.

🏨 Minor Hotels inauguró el NH Collection Palacio de Córdoba, un hotel de 5 estrellas en la Plaza de Maimónides, en el entorno de la Judería, Córdoba. El edificio, de los siglos XVII y XVIII, integra elementos de una antigua muralla. Ofrece 89 habitaciones, incluyendo 12 Junior Suites y 5 Suites. El hotel cuenta con una piscina exterior, un gimnasio 24 horas, y dos salas de reuniones. El restaurante Tablafina, con capacidad para 90 personas, amplía su presencia en Andalucía.