Innovaciones

📱 Chris Lawson from IPORT suggests technology can enhance hotel F&B services by improving efficiency and personalization. He highlights the need for gradual tech upgrades, focusing on mobile and integrated systems, such as iOS devices, to streamline operations. Key barriers include outdated systems and psychological resistance to change. Integrating F&B data with hotel systems can optimize operations, while AI aids in demand forecasting and menu optimization. Technology should support, not replace, human interaction to enhance guest experiences.

📰 2025, hotel industry faces content fragmentation issues, causing guest dissatisfaction and trust erosion. Legacy systems (PMS, CRS) create data silos resulting in errors. Solution: adopt a Single Source of Truth (SSoT) for consistent data. Collaboration, not traditional vendor solutions, is essential. AI should validate data, not create it, to improve accuracy. Digital presence is crucial for guest trust and requires a centralized, transparent approach.