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Automatic

2139 posts
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  • 3 min

Europa es menos atractiva ahora para el turista de largo radio: ¿por qué?

🌍 Long-haul tourists to Europe are expected to decline in 2025 due to economic uncertainty and rising travel costs. Key markets like the USA, China, and Canada show less intention to travel to the continent influenced by inflation, currency fluctuations, and increased air travel expenses. The trend includes a shift towards sustainable experiences, prolonged stays, and less costly trips, benefiting regions like Southeast Asia and Latin America. European cities such as Paris, Rome, and Barcelona face challenges in tourist numbers, impacting their economic recovery.
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  • 1 min

Destinia hace efectiva su decisión de demandar a Booking por usar su marca

🛂 Destinia is preparing a lawsuit against Booking.com for trademark infringement and unfair competition, alleging that Booking is using their brand to mislead consumers across 20 countries. This activity has significantly impacted Destinia's travel distribution business. The lawsuit is based on notarial deeds from each market where the violation occurred, under Law 17/2001 regulating trademarks. Booking.com is accused of bidding on Google Ads for Destinia's name, leading to a sponsored link that redirects users to Booking.com, which Destinia's director general, Fernández Flores, deems illegal.
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  • 2 min

Kaizen estrenará su propia gestora con un hotel de Gran Lujo en Sevilla

🏨 Kaizen Hoteles lanzó byKaizen, su primera operadora de hoteles, gestionando el hotel Felipe V en Sevilla, un 5 Estrellas Gran Lujo, con apertura en 2026. La compañía, con más de 25 años de experiencia, ya posee varios establecimientos de lujo, incluyendo el premiado Casa Palacio Don Ramón y el único Casa Palacio María Luisa en Jerez. El nuevo hotel Felipe V tendrá 18 habitaciones, diseño interior de Alejandra Pombo y arquitectura de Honorio Aguilar.
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  • 2 min

Los recintos feriales y palacios de congresos facturaron 780 M € en 2024

🏢 In Spain, as of December 2024, there are around 150 public entities managing 54 fairgrounds over 5,000 square meters each and approximately 100 congress palaces, excluding hotel-associated and fairground-integrated ones. Fairgrounds generated €585 million in revenue, a 5.4% increase from 2023, representing 75% of the total sector income, while congress palaces earned €195 million, up 8.3% from the previous year. The Fira de Barcelona alone reported €300 million in revenue for 2024. Top five managing entities held a 66% market share in 2023.
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  • 3 min

Las tres noticias más importantes del sector turístico, 6 de febrero

🏖️ Grupo Piñero, with its new hotel division CEO Antonio Ferragut, announces investment and repositioning plans, targeting a €124 million investment by 2025-26, including adult-only Sunlight Tenerife transformation, Jamaica expansion, and Caribbean and European property renovations. Los Cabos sees Spanish luxury hotel growth with 18,500 rooms operational, over 900 in development, and premium North American tourism interest. UK tourist trends in Spain shift towards cultural experiences with average spending in Barcelona at €322.
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  • 2 min

Líbere Hospitality prevé facturar 35 M € este año, un 94% más

🏨 Líbere Hospitality Group closed 2024 with 18 million euros in revenue, projecting a 94% increase to 35 million euros for 2025, aiming for 100 million euros by 2026, as stated by Co-CEO Antón de la Rica. In 2025, they're planning 16 new properties, adding 835 units to the existing 1,925, with expansions including Spain, the UK, Portugal, and Italy, and negotiations underway for buildings in France. In 2024, Líbere saw a 50% revenue increase, 60% more bookings totaling 73,000, and expanded into Greece, Portugal, Italy, Valencia, Oviedo, and Pamplona.
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  • 2 min

Las llegadas de turistas a España en 2024, de un vistazo

🌍 España welcomed a record 93.8 million tourists in 2024, a 10.1% increase from the previous year. Top source countries included the UK (18.4 million, up 6.6%), France (13 million, up 10.3%), and Germany (11.9 million, up 8.6%). Cataluña was the most visited region with over 19.9 million tourists, followed by Baleares with 15.3 million and Canarias with 15.2 million. Tourist arrivals have rebounded and surpassed pre-pandemic levels.
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  • 3 min

Cómo ha cambiado el perfil del turista británico en España

🏖 British tourists are now more interested in exploring lesser-known destinations in Spain and seek authentic local experiences, avoiding high seasons and preferring extended stays, explained Manuel Butler, Turespaña's Tourism Counsellor in London. At Fitur 2025, it was revealed that the average British tourist visiting Barcelona is 35 years old, travels with a partner for five nights, and spends €322, with architecture and culture highly rated at 9.3 and 9, respectively, leading over half to return. British tourism contributes 1.4% to Spain's GDP and strengthens ties between the two countries. The British market is essential for Catalonia post-Brexit, moving towards a value-based model of regenerative tourism. Sustainable tourism success requires collaboration among governments, institutions, companies, and individuals, with OET London focusing on social impact and promoting accessibility through 'Spain for All', using AI to recommend personalized trips.
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  • 2 min

Sercotel ficha de Sonder a su nueva responsable de Expansión

📌 Ana Belén Prim, with over 20 years of experience, including 17 years at Petit Palace and 3 years at Sonder, has joined Sercotel Hotel Group as the new Head of Expansion. She is part of YPO, a global leadership community with over 34,000 CEOs in 150 countries, and has been a partner of Women in Hospitality for four years. Sercotel Hotel Group, under Francisco Marco's leadership, has recently strengthened its Expansion team with new hires such as Jaume Sans, Silvia Pizarro, and Jesús Moreno, indicating a strategic focus on their expansion efforts.
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  • 3 min

2025, cuando España triunfó en el Año Nuevo Lunar asiático

📆 During the 2025 Lunar New Year, ending on February 6, Spain set a record as a favorite destination for Asian tourists, with a 192% increase in bookings compared to 2024. Spain is now the number one European and third global destination outside Asia for these travelers. The longer 11-day holiday encouraged long-haul travel. Key markets include China, Japan, and South Korea, with the highest growth from Malaysia (179%) and Thailand (110%). Top Spanish cities visited are Barcelona and Madrid, but preferences vary by nationality, with Chinese tourists also favoring historic cities like Sevilla and Japanese tourists opting for gastronomic experiences in San Sebastián and Bilbao. Asian traveler train bookings in Spain rose by 211.5%, reflecting a trend towards sustainable and flexible travel.
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