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Automatic

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  • 2 min

Competencia autoriza la fusión de DIT Gestión y Geo Travel (Ávoris)

🛫 CNMC approved Geo Travel Partner (Ávoris subsidiary) and DIT Gestión concentration operations in February. Ávoris, owned by Grupo Barceló, offers wholesale and retail travel agency services, group management, air and road transport, and gift boxes through subsidiaries, including Geo Travel Partner specializing in group management for retail travel agencies. DIT Gestión provides retail and wholesale travel agency services. The merger leads to significant horizontal overlap in the management group market but poses no competition risk due to numerous operators, alternative service providers outside the market, and no significant entry barriers or vertical market closure incentives.
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  • 2 min

Sercotel asume la gestión del antiguo Leonardo de Granada

🏡 Sercotel to manage the renovated former Leonardo hotel in Granada, reopening in September as the 4-star Sercotel HMO Martina Granada with 205 rooms. Owned by Molina Olea Hotelera, the property features a 360-degree rooftop view of Granada and Sierra Nevada, an all-year-round heated indoor pool with a glass ceiling, private parking, four meeting rooms, and a dedicated bus stop area. This adds to Sercotel's presence in Granada alongside Sercotel Palacio de los Gamboa and Sercotel Granada Suites, as part of their expansion in Andalusia. The company operates 86 hotels, with 76 in Spain, 1 in Andorra, 53 managed directly, 24 franchised, and 9 under construction.
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  • 5 min

“Esencia Riu”: cómo inculcar la cultura empresarial a 38.000 personas

📖 Riu Hotels & Resorts' Corporate Training Department, operational since 2019, increased training hours from 190,000 in 2023 to 260,000 in the previous year. With 38,000 employees across 98 hotels in 21 countries, the company focuses on imparting corporate culture through the "Esencia Riu" program. In Mexico, the PIT program reduced staff turnover by 50% by providing six weeks of paid dual training to young adults, leading to employment at Riu hotels. Additional initiatives include a mentorship program, online coaching, and sustainability strategies, aiming to centralize human experiences in hospitality.
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  • 3 min

Único Hotels abrirá un hotel boutique de lujo en Asturias en 2028

🏡 Único Hotels has acquired Palacio Jardón in Asturias, set to become a luxury boutique hotel by 2028. Led by architect Joaquín Noval, the project encompasses a 16,000 m² area including the main building and auxiliary structures. The 1914-1917 constructed palace will transform into a 24-room hotel, integrating a glass-enclosed spa with a pool, multifunctional event spaces, sustainable sports facilities, and energy-efficient systems. Único Hotels currently operates six luxury hotels and recently added Finca La Bobadilla.
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  • 2 min

Madrid vs. Barcelona: la pugna hotelera en cifras

🏨 Barcelona leads in hotel stays with 21.82 million overnight stays in 2024, maintaining higher occupancy (68%) and average rates (ADR at 173 euros, RevPAR at 141 euros) compared to Madrid's 20.89 million overnight stays, 61% occupancy, 153 euros ADR, and 115 euros RevPAR. Madrid saw a 4.3% increase in hotel stays, with international tourism up by 8.1%, while Barcelona's stays grew by just 0.7%. Barcelona's hotels employ 15,000 people and offer 92,400 places, surpassing Madrid's 13,350 employees and 86,300 places.
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  • 1 min

Álvaro Blanco: “La demanda del mercado alemán sigue muy fuerte”

🏖️ Spain remains the top international destination for the German market, with Álvaro Blanco, director of OET Berlin, stating during ITB Berlin that 80% of Germans traveled last year, a historical high compared to the usual 74-76%. However, in January and February, there was a slight decrease in advance bookings, and potential travelers might be awaiting discounts amid price sensitivity. All of Spain's competitor destinations are active in the market without geopolitical instability affecting them.
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  • 4 min

Crece el valor estratégico del branding, pero enfrenta barreras de gestión

📈 In the last 12 years, the importance of brand value in Spain has increased by 30%. The VI BrandPulse study by AEBRAND and FMRE identifies economic resources, talent hiring, and lack of procedures as common challenges for companies in brand management. Only 54% of Spanish companies and 46% in the hospitality and tourism sector acknowledge the strategic value of a brand. Key barriers include 32% citing budget and team constraints and 31% noting absence of formal procedures. Companies face three major brand management challenges: relevance (67%), talent management (62%), and technology impact (46%). Approximately 45% of businesses outsource brand management and measurement, yet only 40% present branding indicators to their executive committees.
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  • 2 min

¿En qué situación queda la venta de TAP tras caer el Gobierno portugués?

🛫 TAP's sale in Portugal halted due to political crisis and fall of Prime Minister Luis Montenegro, delaying privatization possibly by 6-12 months post-May elections. IAG, Lufthansa, and Air France-KLM compete for acquisition, adhering to Portugal's terms of maintaining Lisbon hub and strategic routes. Privatization managed by Parpública, advised by Bank of America and Morais Leitão. TAP carried 16.1 million passengers in 2024, a 1.6% increase, and improved revenue per seat by 3.4%.
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Fergus Group incorpora dos nuevos establecimientos en Cataluña

🏨 Fergus Group acquires four-star Pineda Splash and BPM Hotel Lloret, renaming them Fergus Club Pineda Splash and BPM Lloret Affiliated by Fergus. The Fergus Club Pineda Splash, situated in Pineda de Mar, Barcelona, is 300 meters from the beach, provides all-inclusive service, features an aqua park, three pools, and has a total of 278 rooms with 562 beds after combining with Beatrix apartments. BPM Lloret Affiliated by Fergus in Lloret de Mar, Girona, offers 100 rooms and maintains a unique character. The additions expand Fergus Group's portfolio to 32 properties across Catalonia, Andalusia, Canary Islands, and Balearic Islands.
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