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Posts by author

Automatic

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  • 4 min

Las plataformas audiovisuales impulsan el turismo cinematográfico

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  • 1 October 2024
🎬 40% of Spaniards are drawn to film tourism, willing to pay more for such experiences, as per 'España de película: tendencias del turismo cinematográfico' report by The Travelling Set using Netquest research. Daily consumers of visual content are likelier to travel to filming locations. 10% have already planned trips, mostly young men (14.1%) versus women (9.4%). Under-35s represent 26.9% of film-inspired travelers. Madrid (28.1%) and Almería (22.6%) are top destinations; 25.6% have participated abroad, with 49.4% opting for self-guided tours. 38% learned of locations through friends, favoring official tourism websites (52.8%) for future travel planning.
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  • 4 min

Inteligencia artificial: punto de inflexión, no moda  

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  • 1 October 2024
🖥 Idoya Fernández of Cuatrecasas and José María Pestaña of HBX Group (formerly Hotelbeds) discussed the transformative potential of AI in the tourism sector. At the XIX Jornada annual de Gestión de Riesgos en el Sector Turístico organized by WTW, they agreed on AI's impact on talent management. The adoption of generative AI surged at the end of 2022 due to its easy access and ability to deliver immediate results with natural language. Cuatrecasas values AI for data management, process efficiency, and productivity, while HBX handles 5.6 billion daily search queries with AI assistance. Concerns include data security, know-how, and intellectual property protection. AI's role in personalized employee management is exemplified by companies like Walmart and Google. Luis Zamora from Grupo Iberostar highlighted using AI to personalize employee experiences.
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  • 6 min

Las 5 palancas para que cambie el turismo sin tocar el sol y playa

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  • 1 October 2024
☀ In Spain, 53% prefer 'sol y playa' (sun and beach) tourism, 38.3% cultural tourism, and 36.7% nature tourism. Coastal vacations are chosen by 64.8%, with 39.8% opting for coastal towns, 25% coastal cities, 21.1% countryside or mountain villages, 13.3% inland cities, and 17.5% itinerant travel. Eight beach municipalities account for 18% of hotel nights. The "Foro Acave 2024" discussed the future of tourism beyond 'sol y playa', with input from tourism professionals like Cristina Lagé, Vicent Marí, and Roberto Torregrosa. Key topics included the silver economy, tourism for all budgets, better training, utilizing travel agencies, and public-private collaboration to extend the tourist season and diversify offerings.
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  • 2 min

Las reservas anticipadas en hoteles apuntan a un invierno prometedor

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  • 1 October 2024
📆 Early hotel bookings in Spain for the upcoming three months hit 21%, suggesting a highly positive winter for the Spanish tourism sector amid escalating military tensions in the Middle East. A year ago, early bookings for the same period accounted for 11% but surged following a Hamas attack on Israel on October 7, 2023, and subsequent conflict in Gaza. The upward trend in advance bookings, which has been rising since early September, reoccurs despite the ongoing conflict spreading to Lebanon. Spanish Foreign Minister José Manuel Albares on September 30 urged Spaniards in Lebanon to leave the country. Regional booking increases over the last year include Catalonia at +18%, Canarias +20.9%, and País Vasco +36%, while Andalucía saw a slight decline of -0.5%.
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  • 3 min

Las tres noticias más importantes del sector turístico, 30 de septiembre

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  • 30 September 2024
✈ The top 20 European airline groups by passenger numbers in 2023 show a 17% year-on-year increase, only 3% below pre-pandemic levels. Ryanair tops the list with 182 million passengers, followed by Lufthansa Group with 123 million, and International Airlines Group (IAG) with 113 million. Despite leading in passenger numbers, Ryanair ranks fifth in revenue due to lower average fares. Urban hotels have seen significant evolution over the past 30 years, from standardized business-focused offerings to diversified experiences. Ferrer Hotels will manage a new asset in Sant Llorenç des Cardassar from 2026, after renovating the 4-star hotel with 163 rooms, a gym, pools, and a pool bar.
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  • 2 min

El Mandarin Oriental Punta Negra abrirá en el segundo trimestre de 2025

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  • 30 September 2024
🏡 Mandarin Oriental Punta Negra, acquired by Blasson Property in November 2021, is set to open in Mallorca's second quarter of 2025. The resort, initially scheduled to launch this year, postponed its full luxury renovation completion to the second half of 2024. It will offer 131 rooms including 44 suites and nine bungalows by the sea in Costa d’en Blanes (Calviá). Currently, 18 job vacancies are available, ranging from finance to engineering and marketing. This will be the brand's first European resort and third in Spain, joining Madrid and Barcelona.
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  • 2 min

Ferrer Hotels incoporará un nuevo hotel en Mallorca

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  • 30 September 2024
🏨 Ferrer Hotels will manage a new 4-star asset with 163 rooms in Sant Llorenç des Cardassar, Mallorca, starting in the 2026 season, after renovations to meet the group's standards. The hotel, first of the chain in the municipality, is located 5 minutes from the sea and features a gym, pools, and a pool bar. Currently, Ferrer Hotels operates 6 assets in Mallorca and Menorca, with Alejandro Coll as the Director of Expansion since January. The other part of the Hotel Mariant Park complex will remain under the Pascual Femenías family.
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  • 5 min

Barcelona recaudará 100 M€ con la tasa turística en 2024

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  • 30 September 2024
🏠 Barcelona aims to collect €100 million in 2024 with the Tourist Stay Tax (IEET). The municipal surcharge on this tax will increase by €0.75, reaching €4, effective October 1, 2024. Rates per night will be €7.5 for 5-star hotels, €5.7 for 4-star, €6.25 for tourist apartments, €5 for other establishments, €6 for cruises over 12 hours, and €7 for cruises under 12 hours. Since 2012, Barcelona has raised €253 million with the tourist tax, with €115 million for the municipality and €55 million from the surcharge in less than two years. The funds finance city services impacted by tourism and projects like festivals and educational center air conditioning.
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  • 7 min

Evolución en hoteles urbanos: más diversificación e hibridación de oferta

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  • 30 September 2024
🏨 Antonio Catalán opened his first hotel in 1978, leading to the start of NH, which he led until its sale in 1997. Hotels 30 years ago focused on business travelers, offering a standardized product regardless of the destination. In 2013, Palladium Hotel Group's Only You aimed to mix clients with locals. Kike Sarasola, in 2014, launched his Be Mate apartments, attracting industry criticism then later adoption. The pandemic accelerated trends like "bleisure" and the development of "urban resorts". New models like coliving, flex living, and hybrid accommodations emerged, catering to more segmented demand. Luxury and lifestyle hotels are now distancing from standardization, focusing on local authenticity and sustainability. Investors are increasingly interested in new urban models like branded residences and student accommodations, with over €4 billion invested in 2023, 67% in vacation hotels. The article is from HOSTELTUR magazine's June 2024 issue, celebrating 30 years of publication.
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  • 1 min

TravelgateX y Connectycs: datos de viajes en grupo y hoteles de alta gama

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  • 29 September 2024
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Patrocinadores
  • Vigila tus puntos ciegos: ¿La IA está entendiendo bien tu hotel?
  • Four friends smiling while looking at a folded map in an urban street. (informative)
    La competencia por la visibilidad se ha vuelto más intensa para los hoteleros
  • Quicktext se convierte en Quinta. En muy poco tiempo, sus reservas pasarán por agentes de IA. ¿Está preparado?
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