Ariane Gorin (Expedia): “Viajar es una fuerza para el bien en el mundo”
📈 Ariane Gorin, CEO of Expedia Group for one year, focuses on tech transformation and leadership team strengthening. Key goals include B2B business acceleration and brand differentiation. Amid a predicted $12.5 billion loss in U.S. tourism, two-thirds of their B2C business is U.S.-based, with plans to expand internationally. Gorin sees AI as crucial for personalized travel experiences. Looking forward, Expedia aims to balance consumer brands with a strong B2B presence, enhancing travel through tech and personalization.
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