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  • 3 min

Las tres noticias más importantes del sector turístico, 17 de enero

  • Automatic
  • 17 January 2025
🏨 Grupo Barceló cerró 2024 con una facturación de más de 6.500 millones de euros, superando los 5.657 millones de 2023. La división hotelera aportó 2.122 millones, un aumento de 265 millones respecto al año previo. Christie & Co presentó "Business Outlook 2025", augurando estabilidad en ocupación y crecimiento moderado en tarifas en el mercado hotelero español, con foco en sostenibilidad y acceso a financiación. Dos aeropuertos españoles, Madrid-Barajas y Barcelona-El Prat, se colocaron entre los más transitados de Europa en 2024, ocupando la sexta y séptima posición, con Atlanta encabezando a nivel global con 62.7 millones de asientos.
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  • 8 min

FITURTECHY: una inmersión tecnológica en el turismo del mañana

  • Carla Mendez
  • 17 January 2025
🎮 Over 40 tech companies will partake in the 19th edition of FITURTECHY 2025, sponsored by Telefónica Business and Enovam, held from January 22-24. The ITH presents the TechYhotel, an immersive experience across six thematic environments at IFEMA Madrid. Featuring more than 40 companies, visitors can interact with AI and robots, and engage in VR experiences. Highlighting technological innovation and sustainability, the exhibit spans approximately 250 square meters, with AI influencer Alba Renai appearing as a life-size hologram. Architect Miguel Soler, along with Vergés Design and Ambiazza, designed the space, incorporating recycled clay signage by Mayche Ayllón. Tech solutions like PUDU Robotics, Emovili electric vehicles, and Solun PV energy generation showcase the future of sustainable hospitality and tourism.
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  • 2 min

Grupo Barceló supera los 6.500 M€ de facturación en 2024

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  • 17 January 2025
🏨 Grupo Barceló closed 2024 with record figures, surpassing €6.5 billion in revenue, an increase from €5.657 billion the previous year. The hotel chain contributed €2.122 billion to the revenue, €265 million more than in 2023. Net profit exceeded €300 million, with an EBITDA of €500 million, 24% higher than in 2023, and net financial debt at zero. Destinations in America contributed 65% of the total EBITDA. Barceló Hotel Group plans to invest around €400 million in acquiring, renovating, and repositioning strategic hotel assets, with a focus on Mexico, the Dominican Republic, Spain, and Morocco.
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  • 3 min

Quiénes tirarán del carro de inversión hotelera en 2025 según Christie AND Co

  • Automatic
  • 17 January 2025
🏨 Christie & Co's "Business Outlook 2025" report indicates Spain's hotel investment trends for the year, revealing a record occupancy and Average Daily Rate (ADR), with over €3.2 billion in transactions in 2024. Institutional investors are expected to return to the market, driven by lower debt costs and diversification needs, alongside economic and mid-range operators accelerating growth in Spain, and international brands continuing their market penetration supported by white-label managers. Economic recovery post-inflation and energy cost normalization may limit hotel price increases. Spain solidifies as a global tourism leader amidst political instability in Eastern Europe and the Middle East. Domestic clientele, representing about a third of overnight stays, is not expected to grow in 2025. Spanish banks remain willing to finance hospitality, though Loan-to-Value (LTV) ratios haven't returned to pre-2022 levels. Alternative financing is growing. Spain leads in sustainability, driven by legislation and customer expectations, addressing overtourism and staff housing shortages in islands by developing accommodations.
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  • 3 min

ICTES entregará los Premios Q el 23 de enero

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  • 16 January 2025
🏖 The "Premios Q" and special 25th anniversary awards will be presented by the ICTE on January 23 during NocheQ at Palacio de Cibeles, Madrid. Notable recipients include the Ayuntamiento de Jerez, HOSBEC, five Axarquía malagueña routes, journalist Carles Lamelo, CEHAT, Estación de Esquí del Valle de Astún, and Hoteles Intelier. The event celebrates quality and sustainability in tourism, with the presence of industry minister Jordi Hereu and ICTE president Miguel Mirones.
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  • 1 min

El Imserso modificará el sistema de acceso a los viajes

  • Miguel Praga
  • 15 January 2025
💸 Imserso, under the Ministry of Social Rights, Consumer Affairs, and Agenda 2030, is set to revamp its senior tourism program's distribution system. Director Mayte Sancho aims to ease travel choice and align with evolving user profiles. A new tender process has commenced, with inspection systems to be bid on, and an impact study on user health and well-being is planned. Official tender documents will be released between February and March. Ávoris, Mundiplan, Nautalia, and Senior Plan are prospective bidders; Soltour has withdrawn, questioning the tender's integrity.
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How Hotels Elevate Direct Sales and Personalisation

  • Editorial Team2
  • 15 January 2025
🏨 Juanjo Rodríguez, CEO of The Hotels Network, focuses on maximizing direct hotel sales. Over a decade, the company evolved from simple conversion tools to data analysis, personalization, and direct booker offers. The hospitality industry, recognizing direct bookings' value, is innovating to compete not just with OTAs but within the digital ecosystem. Rodríguez emphasizes simplicity in booking, balanced personalization that doesn't overwhelm guests, and AI's role in automating tasks to enhance guest experiences without replacing human interaction. His AI virtual receptionist, KITT, exemplifies technology complementing human service.
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  • 1 min

García Garrido (Travel Live): “Nuestra obsesión es ser rentables”

  • Miguel Praga
  • 15 January 2025
🏦 Rafael García Garrido, CEO of Travel Live, prioritizes profit over volume, ending 2024 with a €20 million Ebitda and projecting €24-25 million for 2025. The debt-free group aims for a €40 million annual Ebitda within four years. Open to inorganic growth post-SEPI restrictions, no current negotiations are active.
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  • 1 min

Fitur recibirá más de 250.000 visitantes, 9.500 empresas y 156 países

  • Alex Cuenca
  • 13 January 2025
🌏 Fitur's 45th edition in Madrid from January 22-26, 2025, expects 250,000 visitors, a repeat of last year's count. Hosting 9,500 companies, 884 exhibitors, and representatives from 156 countries, it marks a 10% increase from the previous year, expanding to nine pavilions. The event anticipates a €445 million economic impact on Madrid, with eleven new countries participating, bringing the total to 101 official representations. Brazil, with a 13% visitor increase in 2024 to 6.6 million, is the Partner Country.
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  • 3 min

Convivencia y responsabilidad: el nuevo paradigma del turismo en Mallorca

  • Automatic
  • 13 January 2025
🏖 Mallorca is reshaping its tourism strategy to prioritize responsibility, coexistence, and authenticity, aiming to be a reference destination while remaining a home for its residents. The transformation, based on over 100 interviews with local social and economic stakeholders, focuses on responsible tourism that respects the island's culture and environment. This new tourism model seeks to balance tradition with innovation and ensure that the tourism industry benefits both locals and visitors, preserving Mallorca's Mediterranean heritage, hospitality, culture, and biodiversity.
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