Tendencias del mercado

🏖️ Murcia starts sales for Imserso travel program season 2024-2025 on September 23, with 886,269 spots across three lots. Enrollment began July 1, and nearly 3 million letters (2,853,985) are being sent to pensioners, averaging 200,000 daily, for travel accreditation. Sales proceed in two phases: September 23-24 for select regions, and September 25-26 for the rest. Trip costs range from €124.68 for a four-day trip to €331.49 for a 10-day Balearic trip. Reservations require a maximum 20% deposit and can be made through accredited agencies or Turismo Social's official website.

🏖️ En España, el 56% de los encuestados ha viajado solos, con un 54% de mujeres. A pesar del interés creciente, España ocupa el puesto 22 de 27 países en viajes en solitario, liderados por Turquía (77%), Rumanía (75%) y Corea del Sur (72%). El 45% de los españoles que viajan acompañados también realiza actividades solo, mientras que el 9% ha probado couchsurfing y un 14% planea hacerlo. A nivel de fiestas, el 36% de los españoles ha salido solo, superando la media global del 31.4%.

🛩 Western airlines announce daily they are ceasing flights to various destinations in China, Japan, and the Far East, with Chinese airlines swiftly filling the gaps. Western sanctions on Russia for flying over its airspace extend flight durations from Western Europe by two hours, due to detours avoiding conflict zones like Israel, Iran, and Afghanistan, increasing costs and crew complications. Meanwhile, Chinese airlines leverage unrestricted Russian airspace, boosting connections to cities like London, Budapest, Barcelona, Istanbul, and Milan. Despite the expansion, Chinese travel is still below pre-pandemic levels.

🏖️ In Galicia, local protests over tourism saturation have intensified during summer. The INE reports a 5.6% increase in traveler arrivals for the first half of the year. On August 25, 80 residents in Cangas demonstrated for 20 minutes, causing traffic jams to demand better traffic organization to beaches. In 2023, Galicia hosted 7.10 million travelers, up 7.8% from the previous year. The Camino de Santiago saw 438,308 pilgrims in 2022, a 26% increase from 2019. The Xunta is finalizing the Galicia Tourism Strategy 2030 to focus on sustainable management and tourist-resident relations.

🏖️ Iranian tourists hit a record of 1.75 million visitors to Turkey's beaches in the first seven months of 2024, a 40% increase from the previous year. Iranians are now the fifth largest tourist group in Turkey, behind Russians, Germans, British, and Bulgarians. Over half a million Ukrainians vacationed in Turkey despite the war, while tourism from Israel plunged 90% to just 45,000. Chinese and American visitors surged to 230,000 and 770,000, respectively. Overall, Turkey's tourism grew by 8% during this period, aided by the local currency's sharp decline.

📌 Guillermo González Vallina, director general de distribución de World2Meet (W2M), advierte cautela debido al frenazo en las ventas de viajes post-Semana Santa, afectando a todas las agencias. Pese a la esperada recuperación y promociones, la demanda no aumentó como se anticipó. El ejecutivo sugiere esperar al final de la temporada de verano para un balance completo y evaluar la situación de las ventas y reservas anticipadas que inicialmente generaron optimismo.

🏖️ The U.S. tourism sector has halted, with major business groups announcing a sudden stop until at least the end of the year. Stocks of affected companies, primarily in lodging and transportation, are performing poorly with declining quotations. In Europe, indicators like Ryanair's significant drop in value suggest a potential slowdown, though less clear-cut than in the U.S. The average hotel room price in the Balearic Islands has reached €184 per night, almost doubling rates from two years ago due to an unusual economic 'boom' in demand alongside lagging supply.

🏖️ In 2023, Europe's top 20 tourist cities saw hotel stays increase by 13.7%. London, Paris, and Istanbul were the leading cities in overnight stays, consistent with 2022. Spain boasts four cities in the top 20: Barcelona (7th), Madrid (8th), Palma de Mallorca (17th), and Sevilla (20th). The City Travel Report 2023 by City Destinations Alliance, including 117 European cities' tourism offices, provided the data, highlighting post-pandemic recovery. Abel Matutes Prats and tennis star Rafa Nadal plan to build luxury "branded residences" in Costa del Sol, with an investment of around €200 million. Vueling, Iberia, and Ryanair dominate Spain's online flight searches, with weekend usage peaking at 6.6 million users, according to GfK DAM's analysis since 2022.

✈️ Ryanair's CEO Eddie Wilson, in an interview with La Stampa, discussed aviation's current crisis and the company's long-term thinking, highlighting a 30% growth in 2023 due to early traffic resumption. Despite a difficult last quarter, Ryanair remains profitable, having ordered 300 new planes without leasing or debt, outpacing Easyjet and WizzAir in low-cost competition. In the fiscal first quarter (April-June), Ryanair's profits fell 46% with a 10% increase in traffic to 55.5 million, due to a 15% fall in fares, rising operational costs, and Boeing delays.

🏖️ In 2023, the "City Travel Report 2023" from City Destinations Alliance revealed a 13.7% average increase in overnight stays in hotels and accommodations across European cities compared to the previous year. London, Paris, and Istanbul remained the top three cities by overnight stays with 78.1 million, 52.4 million, and 29.7 million respectively. Four Spanish cities made the top 20: Barcelona (7th, 21.7 million), Madrid (8th, 19.9 million), Palma de Mallorca (17th, 9.7 million), and Sevilla (20th, 7.7 million). Istanbul experienced a 24.3% increase over 2019 figures, while Sevilla led Spanish cities with a 14% rise. Bed capacity in urban destinations grew by 4.6%, with occupancy averaging 46.8%. CO2 emissions from tourist travel saw a near 12% increase in kg of CO2 per tourist from 2022.