Gestión Hotelera

🏖️ In Valencia, a recovery plan for the DANA-affected areas includes 136 measures and a €31.402 billion budget, with €175 million requested for over 1,000 hospitality and food establishments, plus €7.5 million for the hotel and vacation sector. ABTA predicts a good 2024 season for Spanish tourism, with 31% of Brits choosing Spain over France, Italy, and the US. Canarias targets respectful tourists with its new winter campaign in Europe, launched at the WTM in London.

🏠 The Imserso thermalism program for the 2024-2025 season offers over 190,000 spots for pensioners to enjoy subsidized treatments at Spanish spas. Applications for 2024's last quarter are open until November 15. Packages range from €243 to €469, with Imserso funding between €144 and €234. Eligible participants include Spanish residents who are pensioners aged 55+ or recipients of unemployment benefits aged 60+. Assignments start late 2024 for the February-December 2025 season. Applications are primarily online, with list activation on May 14 for the first half and November 15 for the second.

🏨 Hyatt Hotels Corporation, with a portfolio of 1,350 hotels in 78 countries, acquired Apple Leisure Group in 2021, doubling their number of resorts and increasing their European presence by 60%. The Inclusive Collection now includes Bahia Principe Hotels & Resorts as the 11th brand, adding 23 resorts and over 12,000 rooms, which will boost Hyatt’s all-inclusive room portfolio by 30%. Over 400 million euros will be allocated to this expansion, positioning Bahia Principe as the fourth-largest brand within the collection.

💨 Pensioners with Imserso trips contracted are facing uncertainty due to the DANA affecting Valencia, Catalonia, other parts of the Valencian Community, and the Balearic Islands. Ávoris' Turismo Social formed a specific team for handling cancellations and changes, coordinating with various departments and suppliers, prioritizing traveler safety. Non-affected trips continue normally, while affected ones are being canceled with reimbursement instructions provided via [email protected].

🏖️ In 2002, Baleares first applied an ecotax, repealed in 2003, then reinstated in 2016, while Catalonia also levies tourist tax. Comunidad Valenciana planned a tax for 2024 but repealed it pre-implementation. Canarias concluded such a tax would not deter tourists, citing the steady influx to Baleares despite the levy. Only two Spanish autonomous communities have adopted the tax; others fear reduced visitor numbers. Cities like Barcelona charge a tourist tax (2 euros/day), with Madrid considering a similar proposal. Internationally, tourist taxes are also collected in cities across Italy, Portugal, France, and Germany.

💰 On November 2, 2024, the article discusses the importance of incorporating leisure time into corporate travel management to improve employee well-being and motivation. Emphasizing physical and mental health, companies use data analysis to ensure travel benefits extend to employees' free time. Benefits include stress and anxiety reduction, productivity boost, networking opportunities, personal growth, and talent retention. The concept of "bleisure," blending business with leisure, is highlighted alongside tools like ZTravel for efficient travel and free time management.

🏡 Ocho hoteles de Faranda Hotels & Resorts se unen a Ascend Hotel Collection. Seis ya abiertos para reservas, incluyendo el Faranda Hotel Rías Altas, Ascend Hotel Collection en A Coruña, situado en primera línea de playa y recientemente renovado. Dos hoteles más en proceso de renovación planean abrir en verano. Faranda gestionará los establecimientos colaborando con Choice Hotels, beneficiándose de su plataforma de reservas choiceEDGE y el programa de fidelización Choice Privileges, que cuenta con más de 66 millones de socios.

🏨 Asksuite's SLA Dashboard is a real-time performance management tool designed for hotels. It allows managers and sales teams to monitor response times, agent performance, and key operational metrics, thereby improving interactions with travelers and guests. The dashboard enables prioritization of high-conversion requests, real-time metric visibility, workload distribution among agents, and compliance tracking with SLAs. Additionally, it offers customizable panels for data-driven adjustments and proactive alerts for immediate attention needs. Early users, such as Costão do Santinho, Rede Carmel, and Pousadas Bahia, have highlighted its usefulness in managing service interactions and ensuring no customer inquiries are missed. Asksuite's tool is targeted at hotels seeking to enhance team efficiency and conversion rates.

💧 Valencia hotels are working tirelessly due to the recent DANA storm impacts. The local hotel association Hosbec confirms that some hotels, especially those in the peri-urban area, have suffered damage, with one being particularly hard hit. Central city hotels appear less affected. All hotels had blocked rooms to aid those in need, including rehousing groups, healthcare workers, and journalists. The industry faced 24 hours of continual reservation changes. Economic damage to the hotel sector has not been quantified; Hosbec activated support measures, mobilized resources, and provided essentials like blankets.

🏠 El Imserso's termalismo program in Spain will offer 190,513 spots for pensioners across 84 spas in 2025, slightly down from 192,000 in the previous season. The season runs from February 1 to December 31, with the Ministry of Social Rights and 2030 Agenda increasing funding by €2 million, totaling €34 million. The Westin Madrid Cuzco, formerly AC Hotel Cuzco, is now the only Westin in Madrid following a five-month rebranding, boasting 287 rooms, 44 suites, and 578 square meters of event space. Spanish hotel management models succeed globally, with partnerships like Grupo Piñero and Hyatt, and Iberostar with IHG, blending Spanish efficiency and global loyalty programs like Marriott Bonvoy and World of Hyatt.