Verano 2024: Ona Hotels AND Apartments crece en ocupación y venta directa
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Ona Hotels & Apartments ended summer with an 89% occupancy rate, up 3% from 2023. The company saw a 40% national and 60% international tourism split, with the UK and France as top markets. Online bookings grew, supporting a 60% increase in direct sales over 2023. Despite a 2% decline in average stay duration, guest turnover rose, leading to a 13.5% rise in visitors in 2024. Top destinations included Costa del Sol (95% occupancy), Costa Brava (96%), Costa Daurada (93%), and Canarias (83%). Ten new hotels were added in 2023 and 2024, targeting 50 properties in total for this year.
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