Cómo seguir creciendo cuando crees que tu venta directa ha tocado techo
💾 Hotels can boost growth by offering hotel+flight packages, on-site experiences, loyalty programs, and optimizing payment channels and voice services. Francisco Quintero of Landmar Hotels notes 60% of guests not booking directly would if flights were included, potentially increasing direct sales by 15%. Payment gateway optimization is crucial as up to 45% of bookings can be lost at payment, and an enhanced voice channel could account for 25% of direct bookings with specialized call centers and AI integration. Innovation and guest-centric strategies are key to differentiating and improving direct booking shares.
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