Aperturas de hoteles

📈 Ávoris closed 2024 with positive EBITDA in all divisions, striving for €80 million EBITDA in 2025, up from over €46 million in 2024, with a sales budget of €4.8 billion. Early bookings have improved with the campaign launch in February 2024, and on the day Fitur began in 2025, indicating strong customer response. The integration of DIT Gestión, set for April 1, will strengthen Ávoris, which, following the Globalia merger, operates over 1,000 agencies without plans for closures. With a focus on enhancing the distribution of their manufactured products and supporting over 9,000 mostly independent agencies in Spain, Ávoris aims for a more dynamic and unified sector, including new business lines like Welcomefly consolidators and Welcometickets, and further expansion such as Welcometransfer. The group boasts six long-haul aircraft, with plans to add another, and operates Iberojet, contributing to the flexibility of their travel operations.

🏨 Meliá Hotels International forecasts a double-digit revenue increase for upcoming Easter and summer seasons, especially due to higher occupancy rates. Canary Islands lead in rates and occupancy for the vacation segment, followed by mainland coasts and Balearic Islands, with the latter two showing the most growth from the previous year. Over 70% of the company's properties in the Balearic Islands and 100% on the Spanish coasts will be operational for Easter, with all Canary Islands hotels at full capacity. Summer bookings exhibit a double-digit income increase, notably in the Canary Islands, Balearics, and coasts. Urban hotels report higher year-over-year revenues, with high occupancy in Sevilla, Barcelona, Madrid, Alicante, and Palma, and the highest rates in Sevilla, Alicante, Barcelona, and Madrid. Concerns persist over geopolitical uncertainty that may abruptly alter the situation.

📅 Renfe y Adif's seven-day strike, set to begin on March 17 with a full 24-hour stoppage and continue with partial stoppages on March 19, 24, 28, and April 3, was called off after an 11th-hour agreement with the Ministry of Transport and Sustainable Mobility. The strike would have canceled nearly 1,400 trains, impacting 428 high-speed and long-distance trains and 955 medium-distance trains. Spanish hotel chains have grown by 95,000 rooms from 2015 to 2024, with a total of 102,000 rooms added since 2013. Alegría Hotels, with a 2024 revenue over 90 million euros, announced two new hotels for 2025 and two for 2026, acquiring Hotel Mercury and managing Hotel Pino Alto in the first quarter of the year.

🏨 Alegría Hotels, after making over 90 million euros in 2024 and adding two hotels in Costa de Almería and Santa Susanna, announces two new assets for 2025 and two more for 2026. In the first quarter of 2025, acquired Hotel Mercury for about 16 million euros and added Hotel Pino Alto under management in Costa Dorada. Hotel Mercury by Alegría, a 4-star superior with 300 rooms, to open in May after a 10 million euro investment over two years, including room and common area updates and new wellness and children's outdoor areas. Hotel Pino by Alegría, a 4-star with 140 rooms near Miami Platja beach, opens April 1 and will undergo a complete renovation, with plans for an Aquafun water park. The company exceeded its 2023 revenue by 25 million euros and continues investing in renovations, including a full update of the 353-room Alegria Colonial Mar Aquafun in Roquetas de Mar, while also enhancing sustainability certifications across its properties.

🏡 Daniel Entrecanales and Cristina Lozano's luxury boutique hotel brand Cristine Bedfor, launched four years ago in Menorca, is set to open a new establishment in a historic neo-Mudejar building on Amor de Dios street in Seville, originally designed by architect Aníbal González. The former site of the Amor de Dios hospital, demolished in 1860, the building has housed both Lope de Rueda theater and Lido variety hall. The Seville hotel, joining others in Mahón (opened in 2021) and Málaga (opening June), will feature 28 rooms. Cristine Bedfor's Mahón hotel, located in a historic city center building, boasts 21 rooms, two apartments, and a 600-square-meter garden. The upcoming Málaga hotel will have 27 rooms, with bookings starting on June 1. This new chain focuses on unique destinations and immersive local experiences, combining historical elements with personal touches in collaboration with designers like Lorenzo Castillo and landscaper Álvaro de la Rosa.

🏨 Meliá and Rafa Nadal launched ZEL Punta Cana, the first ZEL hotel in America, on Friday, featuring 190 rooms, seven restaurants, and a beach club. Renfe and Adif's strikes will disrupt rail transport in the second half of March, including seven days of partial and total stoppages. One of Spain's most luxurious hotels is on sale for €150 million. B&B Hotels has opened its first hotel in Gijón, adding to its rental portfolio. Cuba's tourism crisis deepened with a 50% decrease in tourists compared to 2019, receiving only 2.2 million international visitors last year. The UK's Electronic Travel Authorization (ETA) can be requested since March 5, with the requirement starting April 2. Castilla-La Mancha's Social Tourism Program for 2025 now includes international destinations and cruises, offering 277 routes. Grupo Alting bought a Madrid office building for €35 million to convert into a 4-star superior hotel. Palladium Hotel Group plans to invest €650 million in hotel expansion and repositioning over the next three years. Grupo Costa acquired Bonmont Hotel & Spa in Tarragona for €6.7 million.

🏡 Sercotel to manage the renovated former Leonardo hotel in Granada, reopening in September as the 4-star Sercotel HMO Martina Granada with 205 rooms. Owned by Molina Olea Hotelera, the property features a 360-degree rooftop view of Granada and Sierra Nevada, an all-year-round heated indoor pool with a glass ceiling, private parking, four meeting rooms, and a dedicated bus stop area. This adds to Sercotel's presence in Granada alongside Sercotel Palacio de los Gamboa and Sercotel Granada Suites, as part of their expansion in Andalusia. The company operates 86 hotels, with 76 in Spain, 1 in Andorra, 53 managed directly, 24 franchised, and 9 under construction.

🏨 Summum Hotel Group expanded by four establishments with 250 rooms in the past year and plans to add five establishments with 420 rooms this year, and seven with 510 rooms by 2026. Vértice Hoteles and Thius Hotels & Homes are following closely with multiple openings scheduled from 2024 to 2026. The expansion mostly focuses on Spain, with a few chains like SmartRental Group also growing internationally in Portugal, Austria, Switzerland, Bulgaria, and Greece. Portugal remains the top choice for international growth among smaller chains.

🏨 Palladium Hotel Group will invest 650 million euros in the next three years for hotel repositioning and expansion, targeting the four main tourism hubs: Caribbean, Mediterranean, Middle East, and Southeast Asia. They plan to open their first urban hotel in Mexico City and have signed an agreement to expand the Hard Rock Hotels brand in Saudi Arabia. The expansion includes branded residences with The Unexpected and Bless brands. The Unexpected Al Marjan Island will feature 422 units between residential use and hotel rooms. Palladium focuses on asset-light strategies and has formed a commercial alliance with Wyndham Hotels & Resorts, mainly targeting American customers. They intend to grow their brands across Europe, America, and the Middle East, with interest in Vietnam, Indonesia, Thailand, and Singapore.

🎾 Meliá Hotels International and Rafa Nadal launched the first ZEL brand hotel in America in Punta Cana, Dominican Republic. Following ZEL Mallorca's opening in 2023 and ZEL Costa Brava in summer, ZEL Punta Cana, the first all-inclusive lifestyle hotel in the Caribbean, features 190 rooms, seven restaurants, and a beach club. The inauguration was attended by Dominican President Luis Abinader, who highlighted the country's investment appeal. The hotel adopts a biophilic design, integrating with the natural environment and preserving the original architecture. Rafa Nadal's Tennis Academy construction also began at the site.