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Posts by author

Hosteltur

2994 posts
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  • 4 min

Guerra mundial por el talento en el sector hospitality

  • Hosteltur
  • 15 April 2025
🏥 Spanish hotels face a critical challenge: a shortage of qualified talent. A roundtable discussion at the Tourism & Economy Barcelona Summit 2025 on April 3 highlighted this issue and potential solutions for attracting and retaining talent in an increasingly competitive sector. Manuel Butler, Spain's Tourism Counsellor in London, emphasized sustainability as a key factor for talent attraction. Carlos Díez de la Lastra, CEO of Les Roches Global, warned of a global talent war and noted that the demand for skilled workers, especially in the premium sector, exceeds supply. Javier Caballero of McKinsey stressed the importance of integrating talent as a strategic pillar, while ESADE professor Josep Mª Sayeras spoke on the need for profound organizational culture changes. Overall, the debate stressed that sustainability, continuous training, attractive career plans, and employee valuation are crucial for transforming the sector and making it appealing to global talent.
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  • 2 min

Las reservas hacia España desde Estados Unidos crecen un 16%

  • Hosteltur
  • 15 April 2025
🏠 Reservas hoteleras en España crecieron un 16% de EE.UU. en la semana del 7 al 13 de abril. Travelgate reporta un aumento sostenido en las reservas desde la caída de bolsas del 3 y 4 de abril debido a aranceles de Trump. Destinos líderes en crecimiento: Comunidad Valenciana (+14,7%), Cataluña (+8,7%); Madrid experimentó caída del -1,3%. Galicia (+21,85%) y R. Murcia (+23,50%) también destacaron. El 24% de las reservas fueron anticipadas, hechas con más de 90 días de antelación.
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  • 1 min

La gestora digital Gaiarooms abre su primer hotel en la Costa Brava

  • Hosteltur
  • 14 April 2025
🏨 The Coral Boutique hotel by Gaiarooms has 52 rooms and integrates automation technology such as smart locks, automatic check-in/out, keyless access, and consumption sensors, aiming to slash operational costs by up to 40% and enhance the 4-star experience with more competitive pricing. Situated on the Costa Brava, the hotel aligns with market demands for sustainability, efficiency, and digitalization. Gaiarooms, led by founder and CEO Enrique Domínguez, transforms existing hotels with sustainable design and technology, catering to travelers seeking central locations, reasonable prices, and seamless digital experiences, positioning itself as a strategic partner in provinces like Girona for upgrading hotel offerings.
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  • 2 min

Meliá suma un nuevo hotel en la Costa Brava bajo gestión de Summum

  • Hosteltur
  • 14 April 2025
🏨 AX Partners' Hotel Eetu Begur, a 4-star property, joins Meliá's Affiliated portfolio managed by Summum Hotel Group. The hotel, located in Aiguablava Bay, Begur (Girona), will be revamped to a 5-star category, expanding from 42 to 65 rooms after renovations. It will be rebranded as Meliá Begur in 2026. This strengthens Meliá and Summum's partnership, now with five joint projects, and Meliá's presence in Catalonia with 16 hotels, aiming to enhance luxury tourism in Costa Brava.
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  • 3 min

Los hoteles de Las Palmas evitan huelga en Semana Santa tras acuerdo

  • Hosteltur
  • 14 April 2025
💸 Hospitality workers in Las Palmas province will receive a €650 bonus in May and a 9% salary increase over 12 months, amounting to €1,500 annually on average, preventing a strike planned for Easter. The agreement, involving the Las Palmas Hospitality and Tourism Business Federation (FEHT) and unions, represents a €100 million commitment. A new collective agreement, 13% better than the national average, will be discussed starting September, including improvements for housekeepers. The current agreement includes an immediate 2.75% raise from April, with a further 4% increase from January 2026. The Canary Islands government mediated the settlement, to be ratified on Monday by the regional Tourism and Employment counselor.
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  • 2 min

Sevilla tendrá una nueva residencia-hotel de 500 habitaciones

  • Hosteltur
  • 14 April 2025
📌 Merkel Capital, with a portfolio of over 4,000 beds in Spain, announced a new student residence opening in July in Sevilla with 500 rooms. Located on La Cartuja island, near multiple academic institutions, it includes dual hotel services, two pools, a paddle court, a fully equipped gym, and 24/7 reception. Starting price is €616/month, VAT included. Sevilla has over 70,000 higher education students, and the demand for accommodations exceeds 24,500 from non-local students. Additionally, Merkel Capital has residences in Granada (300 rooms), Málaga (300+ rooms planned), two in Pamplona (700 rooms), and one under construction in Madrid (500 rooms), with future expansion plans in Valencia, Italy, and Portugal.
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  • 4 min

Cinco Estrellas Club: su exitoso reposicionamiento impulsa las ventas

  • Hosteltur
  • 14 April 2025
🏖️ Virginia Blasco, CEO of Cinco Estrellas Club, reports satisfaction with the brand's recognition two years after implementing a repositioning plan. Easter sales have been strong, nearing record 2023 levels, with successful group bookings to Egypt, Turkey, Oman, and Vietnam. Despite concerns over the U.S. trade war affecting the economy and tourism, the company benefits from the current low dollar. The company has introduced guided tour groups and leverages good weather to boost early sales. Technological upgrades since 2023 include a new back office, website, and dynamic product offerings, with focus on integrating artificial intelligence to optimize customer communication.
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  • 2 min

Europa regala 36.000 viajes a jóvenes para viajar gratis, hasta el 16 abril

  • Hosteltur
  • 14 April 2025
🛩 La Comisión Europea ofrece 36.000 billetes de tren gratis a jóvenes de 18 años para viajar 30 días por Europa. Inscripciones abiertas del 2 al 16 de abril de 2025 en el Portal Europeo de la Juventud. Viajes posibles entre 1 julio 2025 y 30 septiembre 2026. Participantes de la UE y estados del programa Erasmus+ elegibles. Beneficios adicionales incluyen descuentos en alojamiento y actividades culturales. DiscoverEU promueve movilidad juvenil e intercambio cultural.
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  • 1 min

Eventos con impacto: el papel del photocall en la experiencia de marca

  • Hosteltur
  • 14 April 2025
🏢 Hosteltur connects with over 400,000 professional users from the tourism sector across various platforms, offering top marketing information and solutions. ????
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  • 3 min

Hoteles de cadena en España: la realidad de un vistazo

  • Hosteltur
  • 14 April 2025
🏨 In Spain, 314 hotel chains operate, owning 79% of the country's 743,600 hotel rooms. The chains include 3,885 hotels, with large chains holding 54.48% of rooms. Independent establishments represent 26.6% of hotels but only 21.02% of rooms, averaging 10.7 rooms each, while chain hotels average 151.2 rooms. This concentration trend stems from growth and acquisition strategies, leveraging international market access, brand recognition, and loyalty programs. Despite the dominance of chains, independent hotels maintain a niche with personalized boutique experiences.
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Artículos patrocinados
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Patrocinadores
  • Four friends smiling while looking at a folded map in an urban street. (informative)
    La competencia por la visibilidad se ha vuelto más intensa para los hoteleros
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