Las reservas de hotel siguen cayendo tras el Black Friday
💸 Black Friday on November 29 saw hotel bookings soar by double digits. Post-Black Friday, hotel reservations plummeted between December 2-8. TravelgateX reported continued declines in some destinations in the following week, December 9-15. Variations in hotel bookings by region included Cataluña (+4.43%), Madrid (+7.59%), and Aragon (+32.87%), while Baleares (-11.04%) and Valencia (-4.56%) saw decreases. A study from UIB suggests Black Friday sales may not always yield the expected effects, noting up to 40% booking spikes but also significant drops before and after, possibly reducing overall bookings.
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