Automatic

🏠 Marbella leads Spanish cities with more than 100,000 residents in tourist home density, with 48 per 1,000 inhabitants, followed by Cádiz (14.83), Málaga (13.54), Granada (12.38), and Alicante (12.37). Nationwide, Spain nears 400,000 tourist homes, a 16% increase from last year, with Madrid and Barcelona having the highest overall number but lower density compared to smaller cities. Data is from the INE's latest figures for August.

🏠 Small and medium-sized accommodations in Spain see online travel platforms as beneficial, with 98% reporting increased sales through such platforms. A Booking.com study with Statista highlights a demand for more investment in marketing (65%), entrepreneurial initiatives (64%), and technology (60%), especially artificial intelligence, to ensure competitiveness. Pilar Crespo of Booking.com emphasizes commitment to supporting SMEs, especially in rural areas, to facilitate economic and cultural development. The survey shows that 69% of SMEs in major tourist areas and 81% in less-visited regions like Extremadura and Aragón benefit from online travel platforms, with 96% viewing tourism as a crucial future revenue source, 92% acknowledging their role in preserving local cultural heritage, and 94% valuing collaboration with local businesses and communities for sustainable tourism.