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  • 3 min

García Cuenca (ITH): La IA facilita entender y satisfacer al cliente

📱 Javier García Cuenca, presidente of the Instituto Tecnológico Hotelero (ITH), acknowledges the 30-year digital transformation in tourism. Internet has enabled 24/7 global business presence and empowered travelers with information and influence, significantly affecting the industry. Technological implementation has improved operational efficiency, reduced costs, and increased adaptability. Innovations like the Internet of Things (IoT) and Artificial Intelligence (AI) enhance competitiveness and customer experience. García Cuenca celebrates the role of media in combating misinformation on Hosteltur's 30th anniversary.
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  • 4 min

Perseidas 2024: cómo y cuándo se pueden ver las lágrimas de San Lorenzo

🌠 Perseids meteor shower, visible from July 17 to August 24, peaks between August 11-13 with up to 200 meteors per hour. Best seen from midnight to pre-dawn at 4:00 AM, the Earth crosses the comet 109P/Swift-Tuttle's orbit in early August. In Spain, 70 Starlight tourist destinations offer optimal viewing away from light pollution. The peak activity occurs on August 12, 15:00-18:00 local time, but is less visible due to the moon's quarter phase.
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  • 1 min

Fuga de cloro en un hotel de Menorca: dan de alta 8 afectados

🔔 The article does not provide specific factual data regarding key events, dates, locations, numbers, statistical information, or details on "who, what, why, where, when, and how" related to a particular newsworthy occurrence. Instead, it discusses two means of website access: free access with cookies or cookie-free access through a premium membership, allowing users to manage cookie preferences and maintain privacy.
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  • 2 min

Alda Hotels alcanza los 21 alojamientos abiertos en 2024

🏨 Alda Hoteles, a budget accommodation chain, expanded its portfolio in 2021 by adding three new establishments in Cantabria, Castilla-La Mancha, and Galicia, reaching 21 opened lodgings. With the latest 85-room addition, the total count of units offered is now 475 across 94 accommodations, 86 of which are operational. The Alda Puerto Calderón in Oreña, a 2-star hotel with 40 rooms; Alda Nueva Castilla in Sigüenza, also a 2-star with 18 rooms; and Alda Narón in Narón, a 1-star hotel with 27 rooms, were the recent openings. The company outdid its 2022 and 2023 record by opening 10 more hotels in the January-July period.
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  • 2 min

8 impactos económicos confirmados de los Juegos Olímpicos de París 2024

🏅 During the Paris 2024 Olympic Games' opening weekend, spending soared with notable increases in theaters and museums (+159%), food (+42%), and restaurants (+36%). U.S. tourists led foreign spending, while Japanese and Brazilian visitors showed significant year-over-year increases (+129% and +33%, respectively). Spanish travel to Paris jumped by 27%, trailing only behind the U.S. (+64%) and Germany (+61%). Small Parisian shops saw a 26% sales boost, 78% of international purchases were contactless, and flight bookings to Paris rose by 39% compared to 2023. Travelers under 35 years old increased by 120%. Significant spending upticks were also seen in other Olympic host cities, with Saint-Etienne (+214%), Lille (+100%), and Marseille (+38%).
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  • 2 min

Cambio climático: ¿afectará a los ingresos turísticos de España?

🌞 60% of people consider climate change, such as heatwaves, droughts, or heavy rains when choosing vacation destinations, as reported by EAE Business School. An 80% admit travel decisions are influenced by the climate crisis, while 20% disagree. Mediterranean temperatures rise 20% faster than the global average, potentially reducing Spain's tourism income by 10%-15% by the 21st century's end. 87% of survey respondents agree that climate is changing rapidly due to human activity, with 71% acknowledging tourism's contribution to climate change. However, 61% show low concern for the environmental impact of their travels, despite 68.3% valuing sustainability and 60% willing to pay more for sustainable tourism services. Yet, only 30% have chosen services based on their sustainability commitment.
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  • 2 min

Alojamiento sostenible: el glamping se apunta a la franquicia

🏕 Spanish company Kampaoh, specializing in glamping and eco-sustainable accommodations, launched a franchise model to expand their low environmental impact tent presence globally. Founded in 2016, Kampaoh expects to invoice 40 million euros in 2023, a 75% increase over last year, marking exponential growth from the initial 43,000 euros. The brand's growth strategy includes offering franchise opportunities for enthusiasts to join in the expanding sector. Kampaoh, boasting over 3,500 sustainable-design tents, currently operates in over 85 campsites across Spain, Portugal, Italy, and France.
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  • 4 min

Los cambios que llegan en el orden natural de los viajes

🏖️ At Phocuswright Europe 2024, technologies suggest tourists will prioritize booking experiences over flights and hotels. Roberto Bermúdez from Juniper Experiences revealed a star-based classification system for activities, aiming to standardize offerings on B2B platforms. The fragmented and immature online experience market is years behind hotel and flight marketplaces. The goal is to mitigate overtourism by distributing tourist flows better and offering a broader range of categorized activities. The increase in activities is driven by freelancers, SMEs, and the changing way trips are booked, focusing first on desired vacation activities.
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  • 2 min

El hotel Room Mate Alba de Madrid cambia de manos

🏡 A family office acquired the Room Mate Alba hotel in Madrid for €32.5 million. The 4-star property, inaugurated in 2019, has 80 double rooms, a breakfast bar, meeting room, and gym. Room Mate, owned by Angelo Gordon, will continue to manage the hotel, which is one of five they operate in the capital. Spain's hotel investment volume reached €1,550 million in the first half of the year, with expectations to surpass €4,200 million by year-end - a figure previously achieved in 2023. Cushman & Wakefield, the advising firm, also confirmed that Madrid remains a prime target for investors, with its hotel market regarded as a safe-haven investment.
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  • 2 min

Turismo de negocios: ¿qué ciudades compiten con Madrid y Barcelona?

🏢 Málaga is evolving into a national "Silicon Valley," drawing significant investment in the technology sector, boosting its economy, and establishing it as an innovation and entrepreneurship hub. Valencia has enhanced its air connectivity, expanded its hotel offerings, and boasts event infrastructure like the Palacio de Congresos and Ciudad de las Artes y las Ciencias. The growth of Valencia and Málaga in MICE tourism is largely due to the efforts of local Convention Bureaus, which promote the cities as event destinations and work closely with service providers to ensure smooth event operations. Consultia Business Travel's MICE director Renato Peña highlights their role in incorporating industry innovations to stay competitive.
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