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Automatic

2073 posts
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  • 3 min

Criterios ESG: palancas de competitividad y captación de talento

🏖️ En 2023, España batió récord con más de 85 millones de turistas, superando las cifras de 2019. Proyecciones para 2024 indican que podría haber un aumento del 12% para este año, lo que implicaría 10 millones de turistas adicionales. Expertos, en la jornada de WTW sobre Gestión de Riesgos en el Sector Turístico, identifican la captación de talento y la sostenibilidad como desafíos clave. Las empresas de turismo están adoptando prácticas de ESG para mejorar reputación y competitividad, mientras buscan estrategias para atraer y retener personal en un mercado laboral en transformación.
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  • 2 min

Kampaoh lanza un vehículo de inversión para comprar activos de naturaleza

🏕 Kampaoh, founded in 2016 with a pilot of 30 tents in Tarifa, announced the creation of a €50 million investment vehicle, Naturally invested, to launch projects through leasing and purchasing camping sites in nature. Advised by Baideko, Kampaoh seeks investors via this fund to develop and manage sustainable camping and tourist establishments. By the end of 2024, the company aims for 4,500 accommodations across 92 locations in Spain, France, Italy, and Portugal. After a funding round of €8 million led by JME and Eutopia VC and an additional €14 million capital in January 2023, Kampaoh recorded €23 million in revenue for 2023 and closed summer 2024 with €32 million in income.
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  • 4 min

Mundosenior, Boeing, Wizz Air y otras noticias más leídas de la semana

✈ Boeing faces a strike by 33,000 workers, leading to tens of thousands of temporary layoffs and salary cuts across the company, including executives. Mundosenior highlights cultural circuits due to high demand for the 2024-2025 season. Wizz Air to start long-haul low-cost routes from London Gatwick to Jeddah in March and Milan to Abu Dhabi in June using A321XLRs. The mandatory reservation data registry for travel agencies set to begin on October 1st could impact Imserso trip sales. The UK market extends high season travel to Spain beyond November. The Valencia Community's Viaja +65 program for seniors starts October 14th, running until December 20th. Saudi Arabia's tourism strategy aims for 200 million visitors by 2030-2035, competing with Spain's European tourism market. TUI Group plans to expand into Latin America with a new platform and local partnerships. A strike at Charleroi Airport, Brussels, results in the cancellation of 186 flights, affecting 30,000 passengers. CEHAT warns of the impracticality of complying with the reservation data registry by October 1st.
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  • 3 min

Turismo de lujo: cómo llegar a un consumidor que busca emociones

🏠 España se destaca como destino para turismo de lujo. Sandra Andújar, presidenta de Elite Excellence, señaló en Overbooking Gran Canaria & Hosteltur Summit 2024 que el lujo responde a deseos, no necesidades. Desde 2023, experiencias superan en consumo a productos, y tendencias incluyen privacidad, exclusividad y personalización. Turistas de lujo en España gastan cuatro veces más y generan el doble de empleo que viajeros convencionales. Sostenibilidad gana importancia: certificaciones pueden aumentar ventas en un 5% y satisfacción del cliente en un 15%.
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  • 2 min

Novotel abre una habitación de hotel en el estadio de PSG

🏠 Novotel Hotels, ALL, and Paris Saint-Germain have created "La Suite Novotel by ALL.com" inside the Parc des Princes stadium, home to the PSG football club, to offer an exclusive experience for Accor loyalty program members and sports fans. The suite features a double bed, private bathroom, minibar, and widescreen TV, with the option to add a single bed, making it ideal for families. It includes a private terrace with pitch views, VIP entry, personal butler service, and the "Flying Buffet" during matches. Guests are transferred from Novotel Paris Suresnes Longchamp to enjoy this experience, concluding with a light breakfast and stadium tour the following day.
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  • 7 min

La temporada del Imserso 2024-2025 incluye un 5% más de hoteles

🏖️ Turismo Social, part of Ávoris Corporación Empresarial, announces its hotel offer for the 2024-2025 Imserso travel season, with 201 hotels across the Spanish coast and islands—9 more than last season, representing a 5% increase. Sales start on September 23, featuring 886,269 spots divided into: 443,887 for Coastal Peninsula Tourism, 230,039 for Insular Coast Tourism, and 212,343 for Getaway and European Tourism. Destinations include the Mediterranean coast, the Balearic and Canary Islands, and cultural and nature tourism options with accommodations distributed as 53 in Catalonia, 48 in Valencia Community, 38 in Andalusia, 30 in Canaries, 25 in Balearics, and 7 in the Region of Murcia.
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  • 3 min

Meliá ejemplifica cómo diferenciarse de competidores y alquiler vacacional

🏡 André Gerondeau, COO of Meliá Hotels International, and Gabriel Escarrer, President and CEO, discussed luxury evolution at the newly opened Casa de las Artes Meliá Collection in Madrid. Meliá's shift to luxury comes from a need to elevate the company, differentiating from competitors and vacation rentals. The hotel, which opened in July after a €15 million investment, experienced a staffing increase, a 90% kilometer zero procurement policy, and an average price rise of 70-75%. Escarrer believes there's still room to raise prices by enhancing Spain's unique offerings.
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  • 1 min

Hosteltur TV: un nuevo récord en Mallorca con la mirada en la masificación

🏖️ Mallorca witnessed a high tourist influx during the peak season, particularly from German and British markets. Key participants in the HOSTELTUR TV debate included Ian Livesey (TUI Musement), Toni Gelabert (JumbOnline), Pedro Marín (Asociación Hotelera de la Playa de Palma), and Miguel Pérez-Marsá Roca (Grupo Cursach). Analysis also provided by Javier Soriano (Connectycs), Susana Alonso Casali (TravelgateX), and Marta Payeras (Buades Legal). The program is broadcast across the Balearic Islands on fibwiTV and is sponsored by OK Mobility with support from AETIB.
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  • 3 min

Las tres noticias más importantes del sector turístico, 20 de septiembre

🏖 Comunidad Valenciana launches "Viaja +65" program, as announced by President Carlos Mazón, to boost tourism demand among seniors over 65 during the off-season, from October 14 to December 20. Aimed at benefiting 7,000 to 8,000 residents, it's expected to generate 50,000 overnight stays. Madrid will host the third edition of the Sustainable Tourism Ágora on October 10 at the Teatro Albéniz, discussing sustainable initiatives for competitive advantages in the tourism industry. Renfe, Ouigo, and Iryo face financial challenges in their first year of competition in high-speed corridors, despite increased passenger numbers, due to price wars and high track fees, up to 51% of costs.
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  • 4 min

Dónde y en qué categorías de hoteles se estanca la recuperación del turismo

🏨 En 2023, España alcanzó 112 millones de viajeros hoteleros, un 3% más que en 2019, sumando 346,5 millones de pernoctaciones, un 1% más que pre-pandemia. Los hoteles de 4 estrellas vieron un incremento del 5,48% en pernoctaciones respecto a 2019, mientras los de 3 estrellas disminuyeron un 6,55%. La inversión hotelera se centró en lujo y 'low cost', con un aumento del 7,2% en hoteles de 4 estrellas y una disminución del 3,6% en hoteles de 3 estrellas. La demanda se polariza entre productos de lujo y opciones económicas como camping, poniendo presión sobre categorías medias.
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