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📅 Andrea Pfeiffer leads TUI Spain, Portugal & Americas since October, aiming to optimize operational efficiency and leverage existing synergies. TUI's integration of Spain and Portugal businesses, with over 20 years in the market, aims to consolidate a competitive, agile offer, with a diversified product portfolio. TUI Spain specializes in medium and long-distance destinations, while TUI Portugal is a leader in Maldives, Mauritius, and Thailand sales. The digital platform facilitates personalized travel packages to international destinations. In 2024, TUI experienced a 34% growth over 2023, with the summer season bookings increasing over 30%. River cruises grew by 42% compared to 2023. With the new fiscal year starting in October, TUI looks to 2024-2025 with optimism, focusing on authentic, personalized travel experiences. Digital infrastructure and strategic alliances in Argentina, Mexico, Uruguay, and Colombia help expansion. In Spain, 90% of their portfolio, including over 1000 programs, is available online, with 60% of bookings made via their website.

🌃 Spanish travelers, for the December 6-8, 2024 bridge holiday, overwhelmingly choose European destinations, with 95% favoring cities rich in history and culture. Amsterdam leads with over 5.5% of bookings, followed by Rome and London, each capturing more than 4%. Italy and France collectively account for 25% of reservations after Spain. In contrast, only a small fraction ventures to America (1.2%), Asia (1.5%), or Africa (2.3%), with Morocco being the most popular in Africa. Domestically, Madrid tops with 2.5% of bookings, with Toledo and Granada being favored for their historical and cultural wealth. Andalusia shines as four of its provincial capitals make the national top 10, offering a mix of history, architecture, and gastronomy.

🏨 En 2025, Talentchef pronostica un crecimiento del 55% en branded residences, una tendencia liderada por marcas como Four Seasons y The Ritz-Carlton. Se anticipa un aumento del 50% en la adopción de IA en la industria hotelera, según McKinsey & Company. La personalización extrema y tecnologías como IA revolucionarán la experiencia hotelera, con propuestas como microhoteles de lujo y menús basados en datos biométricos. La sostenibilidad seguirá siendo fundamental en el desarrollo de hoteles y restaurantes.

🏠 Starting December 2nd, travel agencies, accommodations, and vehicle rental services in Spain must report over 40 data points per booking to the Interior Ministry as per Real Decreto 933/2021. Data retention is mandated for three years, with non-compliance fines ranging from 100 to 30,000 euros. Brazil steps in as the partner country for Fitur 2025 in Madrid, from January 22-26, after Mexico's withdrawal. Spain ranks second globally with 92 billion dollars in tourism revenue in 2023, approaching pre-pandemic levels with international travel recovering 96% in 2024.

🍴 Casa Marcial in Arriondas, Asturias, gained its third Michelin star at the Michelin Guide Gala 2025 in Murcia, now one of 16 Spanish restaurants with this distinction. The event awarded 32 new stars, bringing Spain's total to 291 Michelin-starred restaurants: 16 with three stars, 33 with two stars, and 242 with one star. Additionally, there are 57 Green Stars, 213 Bib Gourmand, and 747 recommended establishments, including 6 in Andorra, for a total of 1,257 in the 2025 guide. Three restaurants earned a second star: Alevante and LÚ cocina y alma in Cádiz, and Retiro da Costiña in A Coruña. Gofio by Cicero Cano in Madrid returned to the guide.

🏡 Amadeus, in collaboration with trend forecasting agency Globetrender, released the "Travel Trends 2025" report, predicting nostalgia, personalized flights, destination hotels, the resurgence of Asian tourism, and human connections as key travel trends. Eurocamp expects a record in bookings for 2024, while Club Getaway in the U.S. sees a 9% revenue increase from 2023. AI, 5G, and VR are personalizing in-flight experiences, with startups like Beond offering Apple Vision Pro VR in premium classes. Asia-Pacific is poised to lead tourism growth, with cities like Chengdu witnessing a 66% increase in travelers from 2016 to 2023. Solo travel rose by 15.6% in 2023 and 9.2% in 2024. World Pride 2025 will be hosted in Washington DC. 📈

🏨 El sector hotelero integra la gestión de alojamientos temporales, ofreciendo también servicios complementarios como restaurantes y gimnasios. Aborda importantes roles económicos y de empleo en comunidades locales. Las tendencias actuales incluyen personalización de servicios a través de análisis de datos, compromiso con la sostenibilidad, y adopción de tecnología contactless para mejorar eficiencia. El teletrabajo y el "bleisure" están redefiniendo las instalaciones hoteleras para satisfacer necesidades laborales y de ocio. Los desafíos incluyen alta competencia, gestión de personal, adaptación tecnológica y regulaciones medioambientales. Se prevé que España sea el destino más visitado para 2040, con 110 millones de viajeros extranjeros. La diferenciación, sostenibilidad, digitalización y experiencias personalizadas serán claves para el futuro del sector hotelero en España.

🏡 2024 report by Cajamar and CEHAT shows Spanish hotels' progress in sustainability: greenhouse gas emissions decreased by 6.8% in 2022, water consumption fell by 0.2% from 2020 to 2022, and territorial impact grew minimally by 0.5%. Employment reached 485,723 in August 2024, 2.39% of national employment. Temporality in jobs decreased by 8.2%, while the tourist record hit 2,317 per 1,000 inhabitants in 2023. Economic indicators are positive, with investments post-pandemic exceeding the decade's average, occupancy at 58.7%, RevPAR up by 15.6% in 2023, and debt reduction underway.

📈 Cajamar and CEHAT released the "Indicators of Triple Sustainability of Spanish Hotels 2024" report, highlighting Spanish hotel sector's progress in environmental (GHG emissions down by 6.8% in 2022, water use decreased by 0.2% from 2020 to 2022), social (employment reached 485,723 in August 2024, accounting for 2.39% of national employment), and economic sustainability (occupancy rate at 58.7%, RevPAR up by 15.6% in 2023). The sector's debt has been decreasing post-pandemic with a significant drop in non-performing loans in 2023.

🏕️ FITUR, the global heart of tourism, convenes annually in January at Madrid, uniting industry professionals from major hotel chains to small family businesses. The event is pivotal for networking, discovering cutting-edge technologies, and closing deals. It showcases an array of cultures and traditions and offers a platform for innovation, learning, and connections far beyond the fairgrounds. Attendees are encouraged to plan strategically, set clear objectives, schedule meetings, and explore tech solutions in advance to maximize the experience.