Multa histórica a Booking: cómo hemos llegado hasta aquí
🔓 U.S. Competition authorities fined major chains for influencing platform room prices. Booking.com, leveraging its strong Google positioning, imposed price parity in Europe. A late 2020 ruling allowed hoteliers to sue Booking.com in their home countries instead of the Netherlands. France and Austria banned unfair hotel clauses. The EU Court's November 2020 decision enabled hotel associations to initiate litigation domestically. Booking.com is contesting the CNMC's first non-firm sanction for alleged anti-competitive practices but has agreed to certain changes demanded by hoteliers, including the elimination of the "narrow parity clause," adherence to Spanish contract versions, and the use of national courts for disputes. Despite this, Booking.com is deemed essential for Europe's tourism ecosystem, especially for SMEs, offering hotels global market positioning at competitive costs.
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