Luke McCabe

📌 Globales, a hotel chain based in Mallorca with 54 properties, has adopted SiteMinder's technology to manage bookings, expecting an 8% increase in international travelers to Spain compared to last year's record season. Federico Crudo, Globales' Commercial and Marketing Director, anticipates a strong travel period, noting a demand rise and improved net revenue results since the technology's implementation. SiteMinder's Álvaro Rubio highlights that booking volumes in Spain currently surpass 2023, a record year. Globales, established in 1967, employs 3,000 people globally and operates in the Balearic Islands, Canary Islands, Costa del Sol, Belgium, Nicaragua, and Argentina. SiteMinder, founded in Sydney with offices worldwide, facilitates over 120 million bookings annually, valued at $50 billion.

Un estudio de SiteMinder revela un incremento del 8% en las reservas internacionales de alojamiento en España para el verano de 2024, alcanzando el 68% de todas las reservas, y un aumento del 6% en la tarifa media diaria de los hoteles, siendo estos preparados para maximizar la temporada mediante la tecnología. [[[POST_SCORE: 11.5]]].

Groupon Inc. s'associe à SiteMinder pour intégrer leur plateforme dans le marché de Groupon, améliorant les processus de tarification et de distribution et introduisant de nouvelles offres pour les hôteliers et les clients, positionnant Groupon comme un canal de distribution pour les hôtels avec la promesse d'augmenter les revenus et d'améliorer l'expérience de voyage. [[[POST_SCORE: 9]]]