Hoteles y asistentes IA, condenados a entenderse de la mano del protocolo MCP
💻 Pablo Delgado, CEO of Mirai for America, highlights three disruptions in hotel distribution due to AI: conversational language changes interactions, visibility through LLMs lacks clear positioning rules, and the challenge of providing verified, structured information for transactional tasks. The Model Context Protocol (MCP) emerges as a vital tool to bridge internal hotel systems with AI assistants. Establishing a canonical database is crucial, with the booking engine leading transactional content and new providers managing operational content for efficiency.
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