La razón por la que Marriott tiene cerca de 40 marcas y va a más
🏦 Anthony Capuano, CEO of Marriott International, aims to meet guest needs with a brand portfolio that currently includes 36 brands, from luxury to mid-scale. At IHIF Berlin, Capuano discussed growth through mergers/acquisitions and organic launches, highlighting acquisitions like Residence Inn, Ritz Carlton, and AC Hotels in EMEA, as well as the creation of Moxy and Autograph. Marriott plans to double its Four Points Flex by Sheraton portfolio in Europe by the end of 2026, exceeding 50 operational properties.
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