Distribución y Revenue Management

1356 posts

12 – Mardi

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  • 2 min

Castilla Termal Monasterio de Valbuena se abre a los clientes fidelizados de Hilton

🏨 Who? Castilla Termal Monasterio de Valbuena, Hilton, Small Luxury Hotels of the World (SLH). When? Collaboration initiated in 2024. Where? Ribera del Duero, Valladolid, Spain. What? The hotel joins Hilton's booking channels and Hilton Honors loyalty program. How? Through a strategic alliance with Hilton and SLH, boosting international visibility. Key Facts: Located in a 12th-century monastery, the hotel remains independent despite the global partnership. Hilton and SLH's alliance began in July 2024, adding over 500 boutique hotels by 2025.
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  • 3 min

¿La «tarificación dinámica», pronto para todo y en todas partes?

🍻 Stonegate, Britain's largest pub chain, will charge 20 pence more for beer during busy nights and weekends. This pricing strategy is known as seasonal or differentiated pricing, not dynamic pricing. Such practices are growing in sectors like airlines, cruises, hotels, car rentals, and more. The goal is to manage demand by setting higher prices during peak times and lower prices during off-peak periods, contrary to misconceptions of exploitation.
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  • 1 min

WebBeds se alía con Jet2holidays para reforzar la distribución entre UK y el Mediterráneo

🛫 WebBeds se asocia con Jet2holidays para fortalecer la distribución en Europa, específicamente entre el Reino Unido, el Mediterráneo, las Islas Canarias y el norte de África. WebBeds, con más de 500,000 propiedades y presencia en 140 mercados, conectará con la red de Jet2holidays. Lola Díaz de WebBeds destacó nuevas oportunidades para ambas compañías, mientras Doug Turner de Jet2holidays resaltó la integración de su producto en la red global de WebBeds.
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Air Europa tira los precios: billetes a la venta desde 25 euros

✈️ Air Europa's "Time To Fly" campaign offers discounted fares from January 2 to 18. Flights from Barajas start at €25 within Europe, €29 to Africa, €189 to the USA, and €275 to the Caribbean and Americas. Travel by June 18 for domestic, European, African, Middle Eastern, and select American destinations; long-haul flights available until November 30.
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  • 2 min

Expedia se integrará con Alexa este 2026

🚀 Amazon, in March 2026, will launch Alexa+, integrating AI travel capabilities with Expedia, Yelp, Angi, and Square. Alexa+ will enable users to suggest, compare, and book accommodations worldwide. The collaboration with Expedia aims to harness AI in travel, following Google's November partnership announcement. In October 2025, Expedia joined ChatGPT and launched Comet with Perplexity, strengthening its AI presence. Daniel Rausch, Alexa and Echo VP, emphasized expanding Alexa+'s role in daily task management.
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  • 3 min

Venta Directa y Rentabilidad: Las Claves del Éxito Hotelero en 2025

💸 2025 saw a strategic focus on boosting direct sales, resulting in a 15-30% increase over 2024. Efforts included dynamic pricing and enhanced technology, with tools like StayTalks to streamline operations. The Contact Center emerged as a critical sales and customer loyalty channel. Integration between marketing and revenue teams led to a more stable ROAS. The year emphasized transparency and collaboration, setting the stage for further growth in 2026.
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Madrid espera 210 mil turistas para Nochevieja, un 4% más

🎆 Madrid, New Year's Eve 2025: The Government of Madrid anticipates 205,000-210,000 European tourists at Puerta del Sol, marking a 4% increase from last year. The "Madrid dances this Christmas" campaign targets European tourists, with 60% buying tickets in advance at an average of €28.30. Italy shows significant growth with 10,000-12,000 tourists, while the UK and Germany remain key markets. Musical performances will follow the traditional grape-eating ceremony. This initiative showcases Madrid's strong connectivity for future tourism growth.
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  • 3 min

¿Ha mencionado Gestión de Ingresos en las SSR y residencias de ancianos?

🏥 En la Economía Plata, se gestionan residencias de ancianos y SSR (Servicios para Mayores) para brindar entornos seguros a personas mayores. La gestión de ingresos es clave: definir precios, prever ocupación y otorgar descuentos sin comprometer la rentabilidad. A pesar de críticas, esta gestión busca un equilibrio humano, ofreciendo calidad-precio adecuada. Enfocada más en la gestión comercial que en el Yield puro, se adapta a necesidades vulnerables, manteniendo una estrategia de precios considerada y medidas de exposición adecuadas.
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  • 1 min

Dormir como en un hotel desde casa: la experiencia que ofrece Meliá Hotels con la renovación de su tienda online

🛌 Meliá Hotels International has revamped its online store, Meliá Shop, offering premium hotel-like home products. Customers can purchase textiles, fragrances, and homeware, including a 48-piece stainless steel cutlery set for 12. The store features Meliá Hotels & Resorts and INNSiDE by Meliá brands, with more to be added. Purchases earn MeliáRewards points, enhancing future travel experiences.
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  • 2 min

VECI, W2M y Ávoris apuran la última hora para hacer caja antes de fin de año

🛳️ Ávoris, Viajes el Corte Inglés (VECI), and W2M are ramping up last-minute sales for year-end. Halcón Viajes of Ávoris promotes "gift travel" with a video. W2M's "Sunny Christmas" offers 5% discounts for Caribbean and Mediterranean trips. VECI offers up to 50% discounts and financing for limited-availability trips. Nautalia, part of Travel Live, offers discounts up to 100 euros with bookings by December 23.
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