¿Precio por día o por ocupación? El impacto de la conectividad en tu estrategia de ingresos (Parte 1)
💰 PDP (Per Day Pricing) and OBP (Occupancy Based Pricing) are two pricing models in hotel revenue strategy. PDP uses a base price with derived rates, offering efficiency but rigidity. OBP sets independent prices per occupancy, providing control but requiring more data management. PDP remains popular for its simplicity, while OBP targets precise revenue control. Example: OBP can increase revenue by €54,000 for 20 rooms over 60 days, by dynamically pricing triples at €375, compared to PDP’s rigid €330.
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