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🍴 The Asociación Empresarial Hotelera de Madrid joined CEHAT and Hostelería de España in requesting a clearer food waste prevention law from the government, following its approval without details on March 20. The new law imposes measures like mandatory food excess donations by hospitality establishments. The sector, with over 350,000 businesses (90% being SMEs), awaits regulations impacting their daily operations and legal responsibilities. Essential amendment proposals include flexible priority hierarchy, relaxed donation agreements, limited traceability, exoneration post-donation, and gradual sanctions. So far, no clear political response has been received.

🏖 SiteMinder reports Spain as the European leader in hotel bookings for Easter 2025, with a 7.97% increase in daily average rates from €226.53 to €244.59 and a 24.4% growth in booking volume. 70% of Easter travelers to Spain are international, a rise from 54% in 2024, with reservations made 10 days earlier on average. Compared to other European countries, Spain's daily rate growth is second only to Portugal's 13.7%. Despite increased bookings, the average stay duration globally has dropped by 3.43%, with Spain seeing a slighter decrease of 1.17% from 2.54 to 2.51 days. Planning ahead is trending, with travelers booking 96 days in advance in 2025, a 9.63% increase from 2024. For Spain's May holiday, while daily rates are up 13.57% and booking lead time has increased by 4.16%, reservations have fallen by 3.18%, and stay duration is expected to decrease by 3.51%.

💻 José María Ramón Cardona, an Ibiza native with a background in hospitality, holds a degree in Computer Science from Universitat Autònoma de Barcelona and a master's in Telematic Networks from Institut Català de Tecnología. Over 20 years ago, he founded Neobookings to improve hotel management. The company has become a strategic partner for hotels in Spain and Latin America, enhancing their digitization and direct sales. Neobookings originated from the need for better sales solutions in the pre-digital era dominated by slow, manual processes and intermediaries. The company focuses on user experience, enabling reservations to be made in under a minute and payment processes to be straightforward and clear. The Neobookings team is known for its personalized service, real industry knowledge, and a close relationship with clients. They address common hotel issues such as lack of strategy, overreliance on OTAs, manual systems, and inefficient payment processes. Neobookings prides itself on cases like Vibra Hotels and Rafa Nadal Academy, where they've developed comprehensive digital ecosystems and customized booking engines. Their marketing strategies include optimizing visibility on metasearch engines with a focus on conversion. The company is excited about its unique payment system and a new Call Center module that integrates real-time needs of the client and the service representative, with a fully automated payment process. Neobookings advocates for continued digital evolution in the hospitality industry to enhance efficiency and direct sales.