La experiencia del huésped en la industria hotelera
🏨 Guest Experience Managers (GEMs) are key to hotel success, ensuring memorable stays to foster loyalty and attract new bookings. Their role involves managing guest interactions, implementing experience strategies, gathering and analyzing feedback, handling complaints, training staff, and personalizing services. GEMs face challenges like limited guest information, manual and bureaucratic processes, and managing multiple communication channels, which can hinder operational efficiency and the creation of personalized guest experiences.
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