Redaccion TH - 10 Minutes News Espagnol - Page 14

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2 min

La AEDH presenta el I Congreso Nacional de Turismo y Deporte

🏆 On the first day of FITUR 2025, the Spanish Hotel Directors Association (AEDH) announced the I National Congress of Tourism and Sport scheduled for October 28, 2025, in La Nucía, Sports City. Former national football team coach Vicente del Bosque will be the ambassador. Tourism and sport contribute 3.5% to the Valencian Community's GDP, with La Nucía home to two operational hotels and three more planned. The event is organized by AEDH and REM Business Relations of the Mediterranean.

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4 min

Y DeepSeek, ¿en qué puede beneficiar al sector hotelero?

📌 DeepSeek, a Chinese AI competitor to OpenAI's ChatGPT, aims to elevate the hotel and travel industry by understanding specific needs, integrating with existing systems, and directly impacting profitability and customer satisfaction. With capabilities like real-time data analysis, demand trend prediction, upselling opportunities, inventory management, guest experience personalization, operational efficiency enhancements, audience-targeted marketing, strict data security, system integration, and continuous innovation through machine learning, DeepSeek presents itself as a strategic partner, not just a tool, for the hotel sector. Embrace AI fearlessly to stay competitive in the swiftly evolving world.

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18 min

«Cap Negret ha pasado de cerrar en invierno a tener un 90% de ocupación en temporada baja»

📈 Ricardo Sánchez, director of Hotel Cap Negret in Altea, has been in the hotel industry with stops in Zaragoza, Marbella, and Benidorm, joining Cap Negret in 2021. Under his management, the hotel now operates year-round, becoming a hub for cycling tourism with high occupancy rates, even in the off-season. Cap Negret boasts a 90% occupancy rate in winter, a significant increase from the time when it would close for the season. The hotel's success has led to a stable workforce of 110-115 in low season, and it has adapted to cater to professional cyclists, offering specific dietary and accommodation needs, including a capacity for 450 bicycles. In the months of December, January, and February, up to 85% of their clientele are cyclists, with professional cycling teams making up 95% of guests during certain weeks. This shift in focus has not only transformed the hotel but also bolstered the local economy, with the hotel now serving as "the factory of the town.

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4 min

Operator de OpenAI: la nueva IA que revoluciona el mundo de las reservas

📨 OpenAI released "Operator," a digital assistant for ChatGPT Pro users in the U.S. that automates tasks like writing emails and making hotel, restaurant, and activity bookings with minimal user intervention. Operator uses the GPT-40 model and works with platforms like Booking.com and OpenTable. It's currently priced at $200 per month for ChatGPT Pro users, with a planned ChatGPT Plus subscription at $20 per month and future expansion to other markets. Operator aims to reduce booking management time and increase sales conversion by offering a more responsive and intuitive interface. The travel sector faces challenges such as technological dependency, traditional travel agency disruption, and data privacy concerns.

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3 min

España amplía su temporada alta con más viajeros internacionales y reservas anticipadas

🏨 In Spain, 2024 set a record in hospitality with Spain becoming the second most visited country globally. Over 125 million online hotel bookings marked an increase, with international travelers accounting for over 60%. Hotel rates rose by 5% to an average of 212 euros per night, peaking at 247 euros in August. High season extended to May and October, with bookings 9.39% and 9% higher than in 2023, respectively. The average booking lead time grew by 6% to 39.41 days. Direct bookings averaged 519 dollars per reservation, outperforming OTAs, GDS, and wholesalers. Booking.com was the top revenue-generating channel, followed by hotel websites for direct booking. Agoda re-entered the Top 12 due to increased Asian tourism.

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3 min

Grupo Piñero premia la sostenibilidad turística con la tercera edición de Los + Ecoístas

🏖 Grupo Piñero celebrated the third edition of "Los + Ecoístas" awards at FITUR 2025, recognizing companies committed to sustainability in tourism. The ceremony took place at IFEMA, with representatives from awarded companies like Altia, Caixabank, Despegar, EasyJet Holidays, Lopesan, Making Science, and WestJet. These companies were selected for their sustainable solutions by Grupo Piñero's Sustainability Division. Isabel Piñero announced the first Mexican edition of the awards to be held in May. The awards were designed by Fundación A La Par with recycled and sustainable materials. In 2025, Grupo Piñero, celebrating its 50th anniversary, commits to a regenerative tourism model, implementing a CSRD roadmap focusing on sustainable governance, policy review, and climate change transition. Through Fundación Eco-Bahia, the group will continue enhancing sustainable initiatives.

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4 min

«Recibir 94 millones de turistas supone un gran reto en sostenibilidad»

🏖️ Jordi Hereu inaugurated FITURTECHY25, organized by ITH and FITUR, emphasizing sustainability for Spain, with 94 million tourists. Jorge Marichal (CEHAT) urged for a Housing Pact for worker and resident wellbeing. Javier García Cuenca (ITH) supported unique, sustainable tourism experiences via innovative technologies. The event covered sustainability, digitalization, innovation, and business challenges in tourism, including AI for de-seasonalization, energy and water management, and waste reduction, with 14% of Spain's food waste from hotels.

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3 min

Magic presenta tres innovadores proyectos turísticos con una inversión de más de 80 millones de euros

🏖️ Grupo Magic Hotels & Resorts announced at FITUR in Madrid three tourism projects in the Valencian Community with an investment over €80 million, set for completion in 2025. Magic Pirates Island, opening late April 2025 in Benidorm, will feature thematic accommodations and free access to Terra Natura and Aqua Natura. Villa España Hotel, opening June 2025, boasts Benidorm's first suspended pool and a large spa. Pontiana Thalasso Hotel, opening May 31, 2025, in Oropesa del Mar, will become Europe's largest thalasso center, with a €13 million investment including €4 million in room renovations.

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4 min

Meliá presenta un ambicioso plan de expansión en los segmentos premium y luxury

🏨 Meliá Hotels International, Spain's leading hotel chain, plans over €525 million in Ebitda by 2024 and to open at least 25 hotels in 2025. The luxury brand hotels contribute 40% of the operational contribution, with RevPAR increasing over 30%. Meliá operates in 13 of the world’s most visited 15 countries, and 64% of its portfolio is in the premium and luxury segments. New developments include ME Málaga, Meliá Collection Ronda, and Meliá Collection Cádiz, opening in 2025 and 2026. Expansion continues in the Caribbean, Latin America, the Middle East, and Asia Pacific, with noteworthy openings like Meliá Amilla Fushi in the Maldives for 2025 and Meliá Mahe in Seychelles for 2026. The chain has repurposed 40 hotels with more than €400 million invested, including the anticipated Paradisus Fuerteventura and Paradisus Bali in 2025.

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3 min

FITURTECHY 2025 arranca con un fuerte enfoque en tecnología y sostenibilidad

📍 FITURTECHY 2025, held from January 22-24, led by Luis Martín Izquierdo, discussed tourism technology and sustainability. With four thematic forums—techYnegocio, techYdestino, techYfuturo, techYsostenibilidad—participants included industry experts from organizations like ITH, PwC, SEGITTUR, AMADEUS, CEHAT, and Exceltur. Key outcomes included recognition of "150 influential tourism professionals" and the VIII Edition of the Responsible and Sustainable Tourism Award. FITURTECHY continues to be a pivotal event for tourism innovation, focusing on sustainability, digitization, and public-private collaboration.

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