Sercotel triplica su facturación en tres años y proyecta alcanzar los 180 millones en 2025
🏨 Sercotel Hotels closed 2024 with revenues of €150 million, tripling 2021's €52.4 million. The company has seen annual growth over 20% for the last three years and aims to reach €180 million in 2025. In 2024, Sercotel added six new hotels including Sercotel Las Casas de los Mercaderes in Sevilla and Sercotel Toledo Imperial. Planned for 2025 are six more openings in Valencia, Sevilla, Granada, Alicante, and Chipiona, and a total addition of 17 hotels to its portfolio. Currently, Sercotel manages 85 hotels. At FITUR 2025, they unveiled 'Sercotel Horizon,' a digital strategy targeting €38 million in online direct sales by 2027, created in partnership with technology leader SEIDOR.
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