Benidorm: menos plazas para el Imserso por las condiciones del programa
🏨 Benidorm, 2023: Hotel participation in the Imserso travel program drops from 80% to below 50% in the Valencian Community. Hosbec notes that hotels prefer open market sales over Imserso's low rates. Mayte García of Hosbec highlights a shift towards international senior tourists, with 60% national occupancy in summer flipping to 60% international. Despite challenges, Benidorm's autumn hotel bookings are strong, with 89% reserved and Costa Blanca at 83%.
Share