¿Estamos llegando al pico del ciclo turístico? Qué pueden hacer los hoteles
🏖 Chema Herrero, CEO of BR Group, warns of a cyclical economic slowdown in Spain's booming tourism industry, as sales growth for summer stagnates and average daily rates (ADR) hit a peak. Hotels face declining occupancy, especially in key destinations like Portugal. Spanish and British markets are sensitive to price hikes, causing last-minute offers and a potential 40% drop in key hotel rates. Herrero urges hoteliers to adapt by revising business models and seeking efficiencies.
Share