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Charlotte

3 posts

¿Y si habláramos con demasiada frecuencia de Total Revenue Management?

💰 2025, hotel industry, Total Revenue Management (TRM), mentioned in conferences, executive committees, LinkedIn profiles. TRM often reduced to multiprofit reporting of Spa, F&B, lodging, sometimes MICE. Reporting aids finance and management but lacks optimization strategy. RM should identify constraints, quantify intensity, analyze pricing levers, and yield management. Revbell explores various sectors, advocating TRM for optimizing global revenue, using specific methods based on industry constraints. Example: managing Spa use by shifting customer demand to less busy times.
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  • 3 min

Crecimiento de los alojamientos híbridos: ¿cómo se adapta el Revenue Management?

🏨 In 2023, the hospitality industry is evolving, focusing on unique accommodations like dormitories, canvas bungalows, and hostels, moving away from the 1990s and 2000s standardization. In Chamonix, La Folie Douce Hotels exemplifies this trend by combining 4-star hotels with youth hostels. Revenue management is crucial, with agile systems like Mews and Protel Cloud supporting diverse accommodations. Revbell offers a multi-property RMS platform, optimizing management across 25 sectors.
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  • 7 min

Sobreturismo y rendimiento del destino: retos y soluciones

🗺 Desde hace casi dos décadas, sobreturismo impacta negativamente ecosistemas y calidad de vida en destinos como Cinque Terre (5 millones de visitantes para 4,000 habitantes). En abril 2024, Venecia introdujo un billete de entrada de 5 euros para limitar visitantes diarios. Air Corsica diferencia tarifas entre locales y turistas para gestionar estacionalidad. La regulación mediante planificación turística y gestión de flujos es esencial para preservar comunidades y entornos naturales.
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